The price value relation for this hotel is fine, so 4/5. The rooms are spacious, beds good, everything clean, bathrooms modern, amenities all you need, good safe, outstanding room service. Very nice staff.
Here's where it's 3/5 or worse: it's a "B" location, two blocks (dark, but obviously safe) away from the Paseo Montejo. Anything closer to Santa Lucia Parque or the Cathedral are way better for dinner/bar options, sightseeing and anything else that you may want to do in Merida.
The pool is basically a big public bathtub made for Instagram. You could dip in, but not swim a meter (if you are an adult or bigger than 4 feet). Breakfast is good (exceptionally nice cook), but selection is very limited.
Being a smoker, I chose the big room with the big terrace (room 6) and still wasn't allowed to smoke on the terrace - 25sqm, no one above or besdes you. The terrace, as big as it is, features two chairs and a footstool. No table, no sunscreen, nothing else. It would easily fit two loungers, if you would want to spend an afternoon or evening reading. The best thing is that right across the street is a huge factory that makes incredible noises.
Since - for European standards - the price value relation is good, I give four stars, otherwise it would be three, and next time I would try another hotel in Merida.