Ratings based on 2,888 Verified Reviews

They paid and stayed. We double-checked.
4.2 out of 5
93% of guests recommend
4.4 Room cleanliness
4.3 Service & staff
4.1 Room comfort
4.1 Hotel condition
They paid and stayed.
We double-checked.
4 out of 5
Recommended
for Everyone
by A verified traveler from Clovis, CA

Plush hotel in the heart of San Fran

Posted Sep 2, 2015
Pros: Very comfortable bed, up to date hotel room, plush.
I enjoyed both nights of my stay at Serrano. The room was comfortable, the staff was helpful, and everything was as I expected it to be. One piece of advise, stay away from the Mini Bar. Those prices will kill you. You're better off going across the street for a candy bar than spending a five spot on M&Ms like I did! Otherwise, a great hotel.
5 out of 5
Recommended
for Everyone
by A verified traveler from Sacramento

The staff was accommodating and friendly.

Posted Sep 1, 2015
I had a problem with my room ( it had a beautiful huge bathtub and I prefer showers) and they took care of me immediately.
Comment from EPC
Sep 4, 2015 by JKnudsen, EPC
Hello Denis, Thank you for the 5 stars! Knowing a guest loved their stay is the best part of our job! We understand bathtubs aren’t for everyone, and it was a pleasure to help get you to just the right room. The next time you’re in the city—we’d love to have you stay right here at Serrano!
1 out of 5
by A verified traveler from Rhode Island

Not liking looking at hookers and homeless

Posted Aug 31, 2015
This was not a good experience as we had to be in a hotel that had hookers and homeless screaming outside the room window and we over looked an alley really alley
3 out of 5
by A verified traveler from seoul

교통편이 불편.

Posted Aug 31, 2015
차를 이용하지않은 상태에서 호텔로 이동하기 어려웠습니다. 그리고 한두블럭 사이에 노숙자들이 많아 위험해보였습니다. 한낮에 이동하는데도 무서웠너요. 길만 잘 찾아서 이동한다면 나쁘지않을것 같네요. 유니언스퀘어와 가깝습니다. 저라면 다음번엔 유니어스퀘어 내 호텔이나 다른 곳으로 숙소잡을거같아요.
4 out of 5
Recommended
for Everyone
by A verified traveler from Raleigh, NC

Charming boutique hotel in San Francisco

Posted Aug 30, 2015
Pros: We loved the eclectic decor, the restaurant was very good. Coffee was already available at 5:30 am when we needed an early start for the airport.
Cons: Our internet service was somewhat spotty. We were able to log on but kept getting booted off in the middle of things.
Location: A short walk to Union Square and public transportation, very convenient. Good restaurants only a short walk away.
This hotel is only a short walk from Union Square but seems miles away from all the hubbub of the city. You are warned at check in that a few blocks in the wrong direction will land you in the Tenderloin district but the hotel area seemed very safe. The morning coffee and tea are ready early in the lobby as is a choice of newspapers. the staff is friendly and helpful and does everything to make the stay pleasant. We booked a few outings (city tour, wine country) with the desk and got a better deal than if we had booked it on our own. The elevators are small as is the bathroom but that's part of staying in a boutique hotel. Everything was clean, comfortable and cozy.
Comment from EPC
Sep 2, 2015 by JKnudsen, EPC
Hello April, It’s hard to make a good thing (San Francisco) better, but that’s just what we strive to do. We’re very happy to hear our hotel team helped you book some wonderful things to do in the city. We loved having you as our guest, and morning coffee and tea and newspapers are just some of the ways we like to show it. Always know a comfortable and cozy hotel stay awaits you if you’re in San Francisco again!
2 out of 5
by A verified traveler

Good location very pricey

Posted Aug 29, 2015
Small room, high price, but good location. PRking nearby.
Comment from EPC
Sep 1, 2015 by JKnudsen, EPC
Hello, With some of the most competitive rates in the city, and several online promotions, we strive to be a great price point for everyone, but we’re sorry if we weren’t for you. Having a great location, and easy access to parking is worth a lot, and we appreciate your kind words about Serrano’s highlights. You’ll find that when it comes to rooms, Serrano has a wide variety of rooms and suites. We’d love to help you find a favorite the next time you’re in San Francisco; you’re always welcomed back!
5 out of 5
Recommended
for Everyone
by A verified traveler

Great location. Within walking distance of all we

Posted Aug 26, 2015
We had a great time would stay here again if I get a chance to come back.
Comment from EPC
Aug 30, 2015 by JKnudsen, EPC
Hello, We’re crossing our fingers that you will have the chance to come back because we loved having you stay! There’s nothing better than knowing we were a great starting point for our guests to go venture out into San Francisco. All roads (in this city) lead to Serrano, and we hope they bring you back!
4 out of 5
Recommended
for Everyone
by A verified traveler from Berkeley

Great wall paper, curtains and view. Poor gym.

Posted Aug 24, 2015
Pros: The curtains, the wall paper, the view, bathroom, bath robes and the luxury bed.
Cons: The gym, the iPod doc, alarm, carpet and maintenance of the cabinets (although these are pretty much antiques they still should be maintained).
Location: Excellent location, we booked this place because it was a block away from Slide Bar where my partner had an art exhibition.
We were very impressed with the luxury nature of the room, the whole look was great as well as comfort. The iPod doc did not work which was disappointing however not a disaster and the alarm clock functions where confusing which resulted in the alarm going off at 6am (as well as another room we could hear which wasn't turned off - slightly irritating). The bathroom equipped with hotel branded bath robes was a great touch and the mini bar was very well stocked. The restaurant, Jaspers was very basic - we ordered Eggs Benedict for breakfast which bizarrely came with a fruit salad? This would've been much nicer if it came with a fresh lettuce, tomato, etc. salad or something more creative than strawberries, melon and pineapple. The gym on the lower level was very basic, could not work out how to get the sauna to work and one of the main multifunctional machines was out of order due to one of the handles had snapped off - this hadn't been maintained or signposted. Some music in the gym would've been great if supplied however there was none. Not much space to work out with other guests using the gym at the same time.
Comment from EPC
Aug 31, 2015 by JKnudsen, EPC
Hello Mike, Serrano dresses to impress, and we’re happy our décor and luxurious room caught your eye. Thanks for bringing our attention to the alarm clock. We’re talking to our housekeeping team to make sure they are all turned off while they are preparing our guests rooms. We love knowing extra-touches like our bathrobes made you feel more at home during your stay. We are also taking your feedback about our gym seriously. It’s important to know what matters to our guests which is why we are looking at improvements. We hope everything you loved about Serrano will be reason for you to join us again. We’d love to have you!
4 out of 5
Recommended
for Everyone
by A verified traveler

Posted Aug 19, 2015
Good location, easy parking, good value for money
Comment from EPC
Aug 22, 2015 by JKnudsen, EPC
Hello, While location isn’t everything, we agree it counts for a lot, and we’re glad that having transportation, Union Square, theaters & dining just outside our doors made your stay here even better. The next time you’re headed to the beautiful San Francisco, we’d love to welcome you back!
5 out of 5
Recommended
for Everyone
by A verified traveler

Nice find

Posted Aug 15, 2015
Nice room, friendly professional staff, centrally located.
Comment from EPC
Aug 20, 2015 by Jenny K, EPC
Hello, We’re just as happy you found us because we loved having you stay! Serrano knows that we’re only as good as our guests say we are—and your 5-stars means a lot! Mostly, we hope it means we’ll see you again!