

The White Lotus effect: Thailand’s turn in the spotlight
Wherever HBO’s hit dark comedy goes, set-jetting travelers are sure to follow. Ready for its return in February, we reveal all you need to know about its filming locations and more
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The hottest hotel of 2025 doesn’t actually exist—after jaunts to Hawaii and Sicily, the filming location for season three of The White Lotus is Thailand. And if the swarms of set-jetting travelers who have flocked to the show’s previous filming locations are any indication, the Southeast Asian country is in for a tourism boom when the dark comedy returns in February 2025.

Perhaps because its plot follows groups of glamorous vacationers to some of the most beautiful destinations in the world, The White Lotus may have the strongest set-jetting effect of any TV series or film. After the previous two seasons aired, Expedia saw searches for Hawaii and Sicily each spike 300%.
Lorenzo Maraviglia, general manager of the Four Seasons hotel that starred as its Sicily location, the San Domenico Palace, Taormina, told us that the resulting interest “was pure madness… Things have started to get back to a level of normality, but the show has put the destination on the map more than ever before.”
Where is The White Lotus filmed in Thailand?
Like the first two seasons, the third also has been shot at a Four Seasons hotel, this time in Koh Samui (and yes, Maraviglia did speak to his fellow GM, to share advice and learnings on how to manage the ensuing crowds). But that’s not the only spot you’ll see on screen. Iron-clad NDAs ensure that precise film locations stay secret until the season airs, but as a long-time Thailand resident and travel writer, I’ve managed to get some additional clues out of those with insider knowledge.
An insider guide for first-time visitors to Thailand
Try the street food
There’s nothing like slurping down a bowl of spicy noodles while squatting on a tiny curb-side chair. Stick to cooked-to-order food at stalls frequented by locals.
Skip the taxi-fare fuss
Download Grab, Southeast Asia’s most widely used ride-sharing app, which helps you avoid haggling over meter fares with taxi drivers. And if you’ve got nerves of steel, Grab’s motorbike taxis help you breeze past Bangkok’s notorious traffic jams.
Learn a little of the language
Knowing just a few phrases of Thai can save you from sticky situations. Order your food mai phet if you can’t handle Thai spice levels; ask for the hong naam if you’re looking for the restroom; and if you wish to photograph a person or someone’s property, always ask for permission with taai roop dai mai?
Stay humble
Even as a tourist, you’re expected to dress the part at shrines and temples. Modesty is key: Cover up your shoulders, avoid shorts above the knee (or anything above the ankles, if you’re female-presenting), and slip off your shoes before entering a sacred space.
Tipping 101
Most hotels and restaurants add a 10% service charge to your bill, which means that tips are rarely expected. That said, rewarding exceptional service with a few extra baht often goes a long way.
Though only confirmed with a nudge and a wink, filming has taken place at the Anantara Mai Khao Phuket Villas and at the Four Seasons in Koh Samui, where the cast and crew took over the sprawling, five-bedroom Residence 9, which offers eye-popping ocean views from its infinity pool. The film crew was also spotted at Koh Samui’s buzzy Fisherman’s Village street market and around Soi Nana, a strip of hip cocktail spots on the edge of Bangkok‘s Chinatown, where sultry, neon-lit bars such as Bā Hào provide the perfect setting for hushed tête-à-têtes.

Other scenes in the Thai capital reportedly include the Mandarin Oriental Bangkok, a century-old grande dame sitting chocolate-box pretty along the Chao Phraya River, which, depending on who you listen to, might or might not have been temporarily rebranded as White Lotus’ Bangkok outpost. One thing is sure: With Thailand’s wildly diverse landscapes as its backdrop, the show’s mise-en-scène will be far from one-note.
Which parts of Thailand are best to travel to?
For travelers, this Southeast Asian nation delivers a dazzling choose-your-own adventure. You could spend two weeks beach-bumming around the palm-frilled islands in the south, or strap on your hiking boots for treks through the tenebrous jungles that cloak the northern mountains. Bangkok, Thailand’s high-octane capital and entry point for most international visitors, has enough temples and night markets to keep you busy for at least a long weekend. And even if you spend a month exploring the sleepy villages, archaeological sites and national parks on Thailand’s central plains, you’ll still feel like you’ve only scratched the surface.
Thailand for any kind of traveler
Central Thailand: Cities, old and new
Most Thailand trips start in Bangkok, and while this steamy metropolis of more than 10 million people may seem overwhelming at first, there’s method to the madness. Look beyond the veil of chili-heavy barbecue smoke, and you’ll find old-timey neighborhoods dotted with temples (such as the Royal Hall of Dusit Maha Prasat, pictured); art-packed districts brimming with homegrown creativity (seek out Talad Noi or Charoenkrung if that’s your jam) and some of the most affordable Michelin-starred restaurants in the world. For a history fix, hop on a train for 50 miles to the north, where the centuries-old ruins of Ayutthaya, the former capital of Siam (Thailand’s official name until 1939), help put modern-day Bangkok’s temples and palaces into the context of their past.Northern Thailand: Walk on the wild side
Life slows down in Thailand’s mountainous north, where a patchwork of psychedelic green rice paddies, tropical jungles and frozen-in-time villages harbors hill tribes and wild elephants. The numerous caves and waterfalls make this top-notch territory for multi-night treks (you’ll find plenty of trails snaking from mountain towns such as Nan, Chiang Rai and Mae Hong Son), while the region’s capital, Chiang Mai, is a one-stop shop for all types of northern adventures. Plot a few days of temple- and night-market-hopping inside the moated walls of its Old Town, then rent a scooter (or hire a driver) to explore the traditional villages, lakes and gold-trimmed mountaintop shrines that dot the surrounding countryside.
Southern Thailand: Toes in the sand
Caramel-colored beaches, hammocks strung between palms, towering karst formations dripping in jungle: Southern Thailand delivers paradise scenes aplenty. More than a hundred islands sprinkle the Gulf of Thailand and the bathwater-warm Andaman Sea, while dreamy beaches line the mainland all the way to the Malaysian border. The vacation big-hitters, Phuket, Krabi and Koh Samui, offer laid-back beach clubs, ambitious restaurants and some of Thailand’s most White Lotus-worthy resorts. But if you prefer your beaches a little more Crusoe-esque, make a beeline for Koh Lanta, Koh Lipe, or any of the islands in the little-visited Trang archipelago. What they lack in ritzy hotel options, they make up for with postcard-perfect stretches of sand and a blissful lack of crowds.
Luckily, there’s no need to choose. Thanks to a robust public transport system (from night trains to affordable local flights), you can easily fit a jungle trek, a city trip and time at the beach into a two-week vacation. See our map below for some Thailand highlights to get your trip-planning started, whether you’re traveling in luxury, White Lotus-style—or setting off with a backpack and a less starry budget.

Chris Schalkx
Writer
Chris Schalkx is a freelance writer and photographer with a focus in travel and design. In 2013, he swapped his native the Netherlands for a new adventure in Bangkok, from where he explores Asia. His words and photographs have appeared in Condé Nast Traveler, Travel + Leisure, HTSI, Vogue, The New York Times and more.
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