{"id":46111,"date":"2024-10-14T09:00:00","date_gmt":"2024-10-14T09:00:00","guid":{"rendered":"https:\/\/www.expedia.com\/newsroom\/?p=46111"},"modified":"2025-08-21T09:55:18","modified_gmt":"2025-08-21T09:55:18","slug":"unpack-25-expedia-reveals-top-2025-travel-trends-for-the-uae-and-beyond","status":"publish","type":"post","link":"https:\/\/www.expedia.com\/newsroom\/unpack-25-expedia-reveals-top-2025-travel-trends-for-the-uae-and-beyond\/","title":{"rendered":"Unpack \u201925: Expedia Reveals Top 2025 Travel Trends for The UAE and Beyond"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><strong><em>Detour Destinations, viral Goods Getaways and Set-Jetting are driving next year\u2019s travel plans<\/em><\/strong><\/p>\n\n\n\n<p>Today, Expedia unveiled <a href=\"file:\/\/\/C:\/Users\/etagg\/AppData\/Local\/Microsoft\/Windows\/INetCache\/Content.Outlook\/QOK0ABY1\/Expedia.ae\/unpack-travel-trends%3fbrandcid=BRAND.EXPEDIA-UAEEN.COMMS.PR.UNPACK25.GENERIC\">Unpack \u201925<\/a>, the annual data-driven outlook for what\u2019s motivating travelers and where they will go next year. This is Expedia\u2019s first Unpack report that includes data from UAE residents following its expansion plans to the region.<\/p>\n\n\n\n<p>Expedia analyzed first-party travel data, insights from 25,000 travelers, and the latest industry innovation to \u201cunpack\u201d the six noteworthy travel trends for 2025. Expedia has identified Detour Destinations, Goods Getaways and Set-Jetting as the leading travel trends for the coming year, with additional trends also expected to impact the way we travel in 2025.<\/p>\n\n\n\n<p>\u201cExpedia continuously works to blend technology with travel, making journeys simpler and more enjoyable. The Unpack report is our opportunity to reflect on what travelers are seeking and how our partners are innovating,\u201d said <strong>Rehan Asad<\/strong>, Vice President of Global Markets at Expedia. \u201cFrom this year\u2019s trends, I\u2019m eager to visit some Detour Destinations for my next vacation.\u201d<\/p>\n\n\n\n<p><strong><\/strong><strong><u>Expedia \u2013 Detour Destinations<\/u><\/strong><strong>:<\/strong><\/p>\n\n\n\n<p>Next year, travelers from the UAE and beyond, are not only visiting the tried-and-true tourist destinations \u2013 they are adding detours. Expedia\u2019s destinations of the year are near popular hotspots, making them ideal day trips while also being attractive as main attractions. In the hunt for the less crowded and less well-known, 49% of UAE travelers say they are likely to visit a Detour Destination on their next trip*.<\/p>\n\n\n\n<p><strong>Expedia compiled the 10 trending Detour Destinations for 2025 based on an&nbsp;increase in searches:<sup>1<\/sup><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Reims, France (detour from Paris)<\/li>\n\n\n\n<li>Brescia, Italy (detour from Milan)<\/li>\n\n\n\n<li>Cozumel, Mexico (detour from Cancun)<\/li>\n\n\n\n<li>Santa Barbara, California, USA (detour from Los Angeles)<\/li>\n\n\n\n<li>Waikato, New Zealand (detour from Auckland)<\/li>\n\n\n\n<li>Girona, Spain (detour from Barcelona)<\/li>\n\n\n\n<li>Fukuoka, Japan (detour from Tokyo)<\/li>\n\n\n\n<li>Abu Dhabi, UAE (detour from Dubai)<\/li>\n\n\n\n<li>Krabi, Thailand (detour from Phuket)<\/li>\n\n\n\n<li>Canmore, Alberta, Canada (detour from Calgary)<\/li>\n<\/ul>\n\n\n\n<p>Find out more about the Detour Destinations <a href=\"file:\/\/\/C:\/Users\/etagg\/AppData\/Local\/Microsoft\/Windows\/INetCache\/Content.Outlook\/QOK0ABY1\/Expedia.ae\/unpack-travel-trends%3fbrandcid=BRAND.EXPEDIA-UAEEN.COMMS.PR.UNPACK25.GENERIC\">here<\/a>.<\/p>\n\n\n\n<p><strong><\/strong><strong><u>Expedia \u2013 Goods Getaways<\/u><\/strong><strong>:<\/strong><\/p>\n\n\n\n<p><strong>&nbsp;<\/strong>TikTok has inspired travelers to take trips in search of craveable (and share-worthy) specialty goods. Whether they are viral skincare products from Korea, butter from France, or Japanese candy, travelers are making extra space in their carry-ons for unique treasures, even creating entire trips around getting the goods.<\/p>\n\n\n\n<p>When going on vacation, 78% of UAE travelers chose a holiday destination based on getting an item they cannot find locally.* They also opted for more organic and homegrown essentials such as coffee from Costa Rica or sweet honey from New Zealand. While the report also shows that UAE women (60%) seek out small mementos to reminisce on their trips later on.<\/p>\n\n\n\n<p>Enter a new souven-era and explore more Goods Getaways <a href=\"file:\/\/\/C:\/Users\/etagg\/AppData\/Local\/Microsoft\/Windows\/INetCache\/Content.Outlook\/QOK0ABY1\/Expedia.ae\/unpack-travel-trends%3fbrandcid=BRAND.EXPEDIA-UAEEN.COMMS.PR.UNPACK25.GENERIC\">here<\/a>.<\/p>\n\n\n\n<p><strong><\/strong><strong><u>2025 Set-Jetting Forecast<\/u><\/strong><strong>:<\/strong><\/p>\n\n\n\n<p>From binge-worthy streaming shows to thrilling movies, travelers keep turning to the screen for trip inspiration. Since Expedia identified Set-Jetting as a travel behavior in 2022, the trend continues to grow. Three-quarters of UAE travelers say movies, streaming services and TV shows have influenced their travel choices. Documentaries about competitive sports and nature lead the way, with 27% of UAE travelers taking travel inspiration from them.<\/p>\n\n\n\n<p>For the first time in the UAE, Expedia compiled the Set-Jetting Forecast to reveal what entertainment-inspired destinations travelers will head to in 2025. Paris, inspired by Emily in Paris and John Wick: Chapter 4 was a standout for UAE travelers. While local productions in Dubai and Saudi Arabia, with shows like Real Housewives of Dubai and others, followed closely after Paris for travelers:<sup>2<\/sup><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Paris inspired by \u201cEmily in Paris\u201d<\/li>\n\n\n\n<li>Dubai inspired by \u201cThe Real Housewives of Dubai\u201d<\/li>\n\n\n\n<li>Japan inspired by \u201cShogun\u201d<\/li>\n\n\n\n<li>Thailand inspired by \u201cThe White Lotus\u201d<\/li>\n\n\n\n<li>Madrid inspired by \u201cMoney Heist (La Casa de Papel)\u201d<\/li>\n\n\n\n<li>Egypt inspired by \u201cTomb Raider\u201d<\/li>\n\n\n\n<li>New York inspired by \u201cAnd Just Like That (Sex and the City)\u201d<\/li>\n\n\n\n<li>South Korea inspired by \u201cSquid Game\u201d<\/li>\n<\/ul>\n\n\n\n<p>Learn more about the destinations in the 2025 Set-Jetting Forecast <a href=\"file:\/\/\/C:\/Users\/etagg\/AppData\/Local\/Microsoft\/Windows\/INetCache\/Content.Outlook\/QOK0ABY1\/Expedia.ae\/unpack-travel-trends%3fbrandcid=BRAND.EXPEDIA-UAEEN.COMMS.PR.UNPACK25.GENERIC\">here<\/a>.<\/p>\n\n\n\n<p><strong><u>UAE Travelers In 2025: Maximizing Their Trips<\/u><\/strong><\/p>\n\n\n\n<p>UAE travelers have become wiser and more conscious of the\u00a0time spent on their trips. The upcoming year is no different with more travel trends tied directly to prioritizing ease with maximum relaxation during their trips, these include:<\/p>\n\n\n\n<p><strong><u>All-Inclusive Era <\/u><\/strong><\/p>\n\n\n\n<p>All-inclusive resorts are far more than families looking for fun in the sun by the pool. Today\u2019s all-inclusives are attracting Gen-Zers from across the world and similarly, UAE residents, who are looking for stress-free stays and a good deal. In the UAE, over 90% of travelers are likely to stay in an all-inclusive resort in 2025. 47% say their perception of all-inclusive hotels has changed for the better, and over half agree that an all-inclusive resort would be their preferred hotel choice.<\/p>\n\n\n\n<p>The top three reasons Gen Z <em>globally<\/em> is embracing their All-Inclusive Era are minimal stress (41%), ease of booking (39%), and because staying at all-inclusive hotels feels luxurious (38%).<\/p>\n\n\n\n<p><strong><u>Hotel Restaurant Renaissance<\/u><\/strong><strong><\/strong><\/p>\n\n\n\n<p>When booking hotels, travelers are not just making room reservations \u2014 they are making dinner reservations, too. Hotels around the world have opened critically acclaimed restaurants featuring Michelin-starred chefs and rotating seasonal menus to attract guests.<\/p>\n\n\n\n<p>More than half of UAE travelers to global destinations prefer hotels with room service from a famous restaurant in their hotel. Local residents have proven to be bold and daring with their dining choices,\u00a0as over 40% are looking forward to menus that have a seasonal rotation instead of a la carte.<\/p>\n\n\n\n<p><strong><u>The Phenomena-List<\/u><\/strong><strong>:<\/strong><\/p>\n\n\n\n<p>2024 saw droves of travelers head out to catch a glimpse of the total solar eclipse, proving people will travel great distances to see natural phenomena in real life. Trips to visit phenomenally captivating areas will continue to trend in 2025, with global survey data revealing that the Northern Lights (61%) are the top phenomenon travelers want to see, followed by geological phenomena (30%) like volcanos, geysers and hot springs. Phenomena-seekers from the UAE are particularly interested in flowering seasons (45%), such as cherry blossoms and flower fields (32%).<\/p>\n\n\n\n<p>These are some of the natural phenomena that travelers will want a front-row seat to in 2025:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>International Dark Sky Park &#8211; Arches National Park, Utah<\/li>\n\n\n\n<li>Synchronous firefly season &#8211; Great Smoky Mountains, Gatlinburg, TN<\/li>\n\n\n\n<li>Penguin parade &#8211; Phillip Island near Melbourne, Australia<\/li>\n\n\n\n<li>Bioluminescent plankton &#8211; Vero Beach, Florida<\/li>\n\n\n\n<li>\u201cBlack Sun\u201d starlings\u2019 migration &#8211; Wadden Sea National Park, Denmark<\/li>\n\n\n\n<li>Ballet of Japanese cranes &#8211; Hokkaido, Japan<\/li>\n\n\n\n<li>Highest tides in the world, walk on the ocean floor &#8211; Bay of Fundy, Canada<\/li>\n\n\n\n<li>Starling murmurations &#8211; Somerset, U.K.<\/li>\n\n\n\n<li>Volcanoes, lava fields and black sand beaches &#8211; Reykjav\u00edk, Iceland<\/li>\n\n\n\n<li>Northern Lights &#8211; Lapland region, Finlan<br><\/li>\n<\/ul>\n\n\n\n<p>To learn more about the travel trends in Unpack \u201925, visit Expedia.ae\/unpack-travel-trends. Visit <a href=\"http:\/\/www.expedia.ae\/newsroom\">http:\/\/www.expedia.ae\/newsroom<\/a> for Unpack \u201925 assets and more news from Expedia.<\/p>\n\n\n\n<p><strong>-ENDS-<\/strong><\/p>\n\n\n\n<p><strong>Notes to the editor (<em>results from international surveys\/data below<\/em>):<\/strong><\/p>\n\n\n\n<p><strong>All-Inclusive Era resorts around the world:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/expe.app.link\/0nieeJmkyNb\">AVA Resort<\/a> &#8211; Cancun, Mexico<\/li>\n\n\n\n<li><a href=\"https:\/\/expe.app.link\/nemV88ckyNb\">Alpinresort ValSaa \u2013 Sport &amp; Spa<\/a> &#8211; Saalbach, Austria<\/li>\n\n\n\n<li><a href=\"https:\/\/expe.app.link\/5SIrr2skyNb\">Secrets Playa Blanca<\/a> &#8211; Costa Mujeres, Mexico<\/li>\n\n\n\n<li><a href=\"https:\/\/expe.app.link\/RUYoGqykyNb\">Royalton CHIC Antigua<\/a> &#8211; Saint John\u2019s, Antigua<\/li>\n\n\n\n<li><a href=\"https:\/\/expe.app.link\/cfGVmRDkyNb\">Hotel Riu Palace Mauritius<\/a> &#8211; Le Morne, Mauritius<\/li>\n\n\n\n<li><a href=\"https:\/\/expe.app.link\/Q1eY14HkyNb\">Dreams Sapphire Resort &amp; Spa<\/a> \u2013 Puerto Moreles, Mexico<\/li>\n<\/ul>\n\n\n\n<p><strong>Hotel Restaurant Renaissance hotels with notable dining experiences:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/expe.app.link\/KbbJrCcmyNb\">Hotel del Coronado<\/a> &#8211; Coronado, California<br>The grand opening of the world-famous Nobu restaurant at the Hotel del Coronado is scheduled for next year.<\/li>\n\n\n\n<li><a href=\"https:\/\/expe.app.link\/zXIwRwclyNb\">Susana Balbo Winemaker\u2019s House<\/a> &#8211; Chacras de Coria, Argentina<br>Argentinian winemaker Susana Balbo gives wine pairings at this boutique hotel near Mendoza.<\/li>\n\n\n\n<li><a href=\"https:\/\/expe.app.link\/MAMvu0ilyNb\">ROMEO Napoli<\/a> &#8211; Naples, Italy<br>Michelin-star winner Alain Ducasse appointed upcomer Alessandro Lucassino as the new executive chef for Il Ristorante Alain Ducasse.<\/li>\n<\/ul>\n\n\n\n<p><strong>The Phenomena-List<\/strong><br>The best times of year to experience the Phenomena-List destinations for peak viewing:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>April\u2013May or Sept.\u2013Oct.: International Dark Sky Park &#8211; Arches National Park, Utah<\/li>\n\n\n\n<li>May\u2013June: Synchronous firefly season &#8211; Great Smoky Mountains, Gatlinburg, TN<\/li>\n\n\n\n<li>Year-round: Penguin parade &#8211; Phillip Island near Melbourne, Australia<\/li>\n\n\n\n<li>July\u2013Sept.: Bioluminescent plankton &#8211; Vero Beach, Florida<\/li>\n\n\n\n<li>Feb.\u2013mid-April and Aug.\u2013Dec.: \u201cBlack Sun\u201d starlings\u2019 migration &#8211; Wadden Sea National Park, Denmark<\/li>\n\n\n\n<li>Feb.\u2013 March: Ballet of Japanese cranes &#8211; Hokkaido, Japan<\/li>\n\n\n\n<li>Year-round; for peak tides, visit during a full moon cycle: Highest tides in the world, walk on the ocean floor \u2013 Bay of Fundy, Canada<\/li>\n\n\n\n<li>Dec.\u2013Jan.: Starling murmurations &#8211; Somerset, U.K.<\/li>\n\n\n\n<li>June\u2013Aug.: Volcanoes, lava fields and black sand beaches &#8211; Reykjav\u00edk, Iceland<\/li>\n\n\n\n<li>End of Aug.\u2013April: Northern Lights &#8211; Lapland region, Finland<\/li>\n<\/ul>\n\n\n\n<p><strong>2025 Set-Jetting Forecast:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Interest in Dubai increased more than 30% year-over-year on Expedia after \u201cThe Real Housewives of Dubai\u201d aired.<\/li>\n\n\n\n<li>The U.K. remains a top Set-Jetting destination with hundreds of \u201cBridgerton,\u201d \u201cHarry Potter,\u201d \u201cGame of Thrones\u201d and \u201cOutlander\u201d-themed tours available to book on Expedia.<\/li>\n\n\n\n<li>Hotels featured in \u201cThe Real Housewives of Dubai\u201d include: <a href=\"https:\/\/expe.app.link\/GAaf4dqlyNb\">Atlantis, The Palm,<\/a> <a href=\"https:\/\/expe.app.link\/hJs3NIulyNb\">ME Dubai by Meli\u00e1<\/a>, <a href=\"https:\/\/expe.app.link\/ytFBK9KlyNb\">Palazzo Versace<\/a>, and <a href=\"https:\/\/expe.app.link\/UA9UjYNlyNb\">Raffles The Palm<\/a><\/li>\n\n\n\n<li>New York City hotels featured in \u201cAnd Just Like That\u201d include: <a href=\"https:\/\/expe.app.link\/30K94MUlyNb\">Baccarat Hotel and Residences<\/a> and <a href=\"https:\/\/expe.app.link\/UAOZJ4YlyNb\">The Mark<\/a><\/li>\n<\/ul>\n\n\n\n<p>*<strong>Methodology<\/strong><br>Third-party research was commissioned by Expedia Group and conducted by market research firm OnePoll, in accordance with the Market Research Society\u2019s code of conduct. The study was conducted among 25,000 respondents across 19 countries, among adults who have traveled for leisure or plan to in the next three years. UAE data based on 1,000 respondents.<\/p>\n\n\n\n<p>[1] <em>Date range Sept. 1, 2023 \u2013 Aug. 31, 2024<br><\/em><sup>2 <\/sup><em>Based on Expedia travel data comparing release dates to <\/em><em>90 days after in 2023, to the same dates in 2022.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Detour Destinations, viral Goods Getaways and Set-Jetting are driving next year\u2019s travel plans Today, Expedia unveiled Unpack \u201925, the annual&#8230;<\/p>\n","protected":false},"author":44,"featured_media":43514,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[60,101],"tags":[],"companies":[43],"locations":[174],"class_list":["post-46111","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-travel-trends-2","companies-expedia","locations-dubai","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the 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