{"id":64468,"date":"2026-04-29T09:27:48","date_gmt":"2026-04-29T09:27:48","guid":{"rendered":"https:\/\/www.expedia.com\/newsroom\/?p=64468"},"modified":"2026-04-29T09:27:49","modified_gmt":"2026-04-29T09:27:49","slug":"expedia-teams-up-with-ishowspeed-to-reimagine-gen-z-travel","status":"publish","type":"post","link":"https:\/\/www.expedia.com\/newsroom\/expedia-teams-up-with-ishowspeed-to-reimagine-gen-z-travel\/","title":{"rendered":"Expedia Teams Up with IShowSpeed to Reimagine Gen Z Travel"},"content":{"rendered":"\n

The partnership kicks off with an epic livestream where IShowSpeed attempts a one<\/em><\/strong>\u2011day, four<\/em><\/strong>\u2011country Caribbean adventure, livestreamed to millions and powered by Expedia.<\/em><\/strong><\/p>\n\n\n\n

New Exspeedia.com hub lets fans follow IShowSpeed\u2019s travels, explore bookable trips, and enter for a chance to meet him IRL.*<\/em><\/strong><\/p>\n\n\n\n

Expedia\u00ae<\/sup> today announced a multi\u2011phase, global partnership with one of the world\u2019s most influential creators, IShowSpeed<\/strong>, naming Expedia as his Official Travel Partner. Built for Gen Z and the next wave of travelers, the partnership turns IShowSpeed\u2019s always\u2011on audience of more than 150 million followers <\/strong>into a new kind of global travel community, reflecting Expedia\u2019s investment in creator\u2011led storytelling that inspires real\u2011time discovery and booking.<\/p>\n\n\n\n

The campaign kicks off today with a 12-hour livestream event, simulcast on IShowSpeed’s YouTube<\/a> and Twitch<\/a> channels, as part of IShowSpeed\u2019s Caribbean tour. Starting at 7:40am EST and running through approximately 7:40pm EST, fans will be able to follow iShowSpeed\u2019s travels in real time as he embarks on an epic one\u2011day adventure across four Caribbean destinations: Dominica, Guadeloupe, St. Kitts & Nevis, and St. Maarten. Powered by Expedia, the livestream follows IShowSpeed as he island\u2011hops across the Caribbean by air, land, and sea \u2014 brought to life through bold yellow\u2011branded planes, boats, jet skis, and dune buggies.<\/p>\n\n\n\n

\u201cTravel should be for everybody,\u201d said IShowSpeed. \u201cMy fans come from everywhere, and a lot of them don\u2019t always think seeing the world is possible. For me, travel is about really experiencing local culture and being part of the place you\u2019re visiting \u2014 that\u2019s what this Caribbean journey is all about. Expedia makes travel feel accessible and easy, and together we\u2019re showing my community that the world is open to them. I\u2019m excited to bring my fans along for the journey and help them start their own travel adventures.\u201d<\/p>\n\n\n\n

\u201cTravel inspiration today comes from creators who bring their audiences along in real time,\u201d said Natalie Wills, SVP of Brand Marketing and Creative at Expedia Group. \u201cIShowSpeed has redefined how the younger generation discovers culture, entertainment, and experiences. By partnering with IShowSpeed as his Official Travel Partner, Expedia is meeting young travelers where they already are and showing them that no matter how big or small their travel ambitions are, Expedia is the one place to make them happen.\u201d<\/p>\n\n\n\n

Inside Exspeedia.com: A New Hub for IShowSpeed\u2019s Global Journey<\/strong><\/p>\n\n\n\n

Rather than a traditional influencer endorsement, the Expedia and IShowSpeed partnership is designed as an immersive creator campaign spanning paid, owned, and earned channels, unlocking the full potential of IShowSpeed\u2019s fandom and surrounding halo of young travelers.<\/p>\n\n\n\n

At the heart of the campaign is the launch of Exspeedia.com<\/a>, a custom website built for IShowSpeed\u2019s community where fans can:<\/p>\n\n\n\n