{"id":21068,"date":"2016-11-02T12:00:19","date_gmt":"2016-11-02T12:00:19","guid":{"rendered":"https:\/\/www.expedia.com\/stories\/?p=21068"},"modified":"2021-10-28T16:57:23","modified_gmt":"2021-10-28T16:57:23","slug":"checking-2016-hotel-trends","status":"publish","type":"post","link":"https:\/\/www.expedia.com\/stories\/checking-2016-hotel-trends\/","title":{"rendered":"Checking in on 2016 hotel trends"},"content":{"rendered":"<p>Here\u2019s some big\u00a0news from the hotel industry: It\u2019s a good time (of human history) to book hotel rooms, especially when you book them over the Internet.<\/p>\n<p>That\u2019s the gist of a study\u00a0we released today about hotel trends from the first half of 2016\u2014an exhaustive survey of all sorts of statistics to determine when to book, where to book, and the impact of the Brexit vote.<\/p>\n<p>The study is titled, &#8220;Checking in: Hotels trends and what they say about the first half of 2016,&#8221; and you can find a\u00a0link to the\u00a0PDF right <a href=\"https:\/\/viewfinder.expedia.com\/wp-content\/uploads\/2016\/11\/Expedia.com_Checking-In-Hotel-trends_FINAL.pdf\">here<\/a>.<\/p>\n<p>Specifically, at least according to proprietary data from Expedia, hotel room nights stayed rose 33 percent for the 12 months ending June 2016. That\u2019s an increase of one-third! Our data also indicates that travelers are booking a wider variety of hotels than ever before\u2014another development that speaks to the current glory days of hotel booking. Put simply, more and more people are booking more and more hotels online. Which, of course, is good for both us and you.<\/p>\n<p>Of course there were a handful of other headlines in our findings. Among them:<\/p>\n<ul>\n<li>Sundays are the best days to get deals and save on hotels, especially if you\u2019re booking same-day travel.<\/li>\n<li>Booking hotels anywhere from 3-4 weeks ahead of the time of travel usually yields the best rates.<\/li>\n<li>The most popular hotels on Expedia\u2019s websites are those with a three-star rating.<\/li>\n<li>International travelers have been looking to spend more nights in UK hotels after the Brexit vote.<\/li>\n<\/ul>\n<p>Our research also concluded that staying at hotels in alternate neighborhoods when visiting big cities around the world can often yield higher savings in comparison to staying in more well-traveled neighborhoods. Some of the neighborhoods we\u2019ve identified as bargains: the Financial District in New York City; Shoreditch in London; and Adlershof in Berlin.<\/p>\n<p>Without question, though, the most useful portion of this study pertained to the timing of hotel bookings.<\/p>\n<p>After we determined Sundays are the best days for deals, we mined our data to determine which months are best to book hotels. On the surface, the numbers showed the lowest Average Daily Rates (ADRs) in November and January, and the highest ADRs in July, August, and March (respectively). Of course this varies by region.<\/p>\n<p>What\u2019s more, our data revealed an interesting fact: \u00a0Travelers in North America are more likely to book last-minute hotels than travelers in Europe and the Middle East, who generally take longer to book and usually book farther in advance. This means that, as a nation, we prefer to fly by the seat of our pants! I know I do; my husband and I love taking impromptu weekend getaways.<\/p>\n<p>Perhaps the most compelling takeaway of the study: Expedia offers the kind of choice that few other travel providers can even dream.<\/p>\n<p>We conducted a super-duper, top-secret trial on a branded hotel chain website for a long weekend trip to Paris yielded hotel rooms at six different properties. A similar search on Expedia.com yielded rooms at 1,800 different properties\u2014most of which were at a lower price-point than the alternatives. Oh, and about 1,000 of those 1,800 were top-quality rooms.<\/p>\n<p>If nothing else, results from this study proved what I and my colleagues have asserted for years: Now is the glory days of selling online travel. Let\u2019s not mess this up.<\/p>\n<p style=\"text-align: center;\"><strong>What kinds of hotels do you like to stay in when you travel?<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mining data to determine when to book, where to book, and the impact of Brexit<\/p>\n","protected":false},"author":3,"featured_media":21069,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1814,1786,1778,1859,1780,1787,1781,1776],"tags":[],"authors":[2235],"class_list":["post-21068","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-city","category-company","category-features","category-hotels","category-inspiration","category-news","category-travel-tips","category-type-of-vacation","authors-sarah-waffle-gavin","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.3 - 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