Expedia.com Expedia Launches Expedia!fun™ Branded Kiosks for Booking Destination Activities in Top Leisure Markets
MAUI, Hawaii and BELLEVUE, Wash. – January 18, 2005 – Expedia, Inc. today reinforced its leadership position in destination services with the launch of its new Expedia!Fun™ brand. With the 36 newly branded Hawaii kiosks, including those acquired through the acquisition of Activity World in March 2004, Expedia!Fun™ provides travelers with a physical location for booking vacation activities, tours, and attractions during their trip. The brand launch is an evolution of Expedia’s continued commitment to helping travelers with every part of their trip, whether in the planning or purchase process or, now, while consumers are at their destination.
“Expedia is bringing its expertise in travel and global relationships with travel providers to help customers plan and have great vacations, and that includes what you do when you get there,
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