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The Mayfair Townhouse – by Iconic Luxury Hotels

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Suite (Garden) | Terrace/patio
Deluxe Garden Room | Terrace/patio
Suite (Garden) | Premium bedding, free minibar, in-room safe, desk
Executive Room | Premium bedding, free minibar, in-room safe, desk

Overview of The Mayfair Townhouse – by Iconic Luxury Hotels

VIP Access

The Mayfair Townhouse – by Iconic Luxury Hotels

5.0 star property

4.6/5 Wonderful

Popular amenities

  • Free WiFi
  • Pet friendly
  • Air conditioning
  • Breakfast available
  • Business services
  • Bar
27-41 Half Moon Street, London, England, W1J 7BG

Explore the area

  • Popular LocationBuckingham Palace9 min walk
  • Popular LocationHyde Park10 min walk
  • Popular LocationPiccadilly Circus12 min walk
  • AirportLondon (LHR-Heathrow)41 min drive
VIP Access
Curated for quality and service, VIP Access stays consistently receive our highest guest ratings.
  • Expect exceptional service
  • Extra savings and perks for Rewards members

Room options

About this area


The Mayfair Townhouse – by Iconic Luxury Hotels is located in London City Centre, a neighborhood in London, and is near a metro station. Buckingham Palace and Tower of London are cultural highlights, and some of the area's notable landmarks include Piccadilly Circus and Big Ben. Looking to enjoy an event or a game? See what's going on at O2 Arena or Wembley Stadium.

What's nearby

  • Buckingham Palace - 9 min walk
  • Hyde Park - 10 min walk
  • Piccadilly Circus - 12 min walk
  • Oxford Street - 12 min walk
  • Selfridges - 14 min walk

Getting around

  • Green Park Underground Station - 3 min walk
  • London Victoria Station - 18 min walk
  • Heathrow Airport (LHR) - 41 min drive


  • The Footman - 4 min walk
  • Mayfair Islamic Centre - 4 min walk
  • The Ritz Restaurant - 5 min walk
  • The Greenhouse - 5 min walk
  • Coach and Horses - 5 min walk

About this property

The Mayfair Townhouse – by Iconic Luxury Hotels

5-star luxury hotel refurbished in 2020 and located near Hyde Park
Close to Buckingham Palace and Piccadilly Circus, The Mayfair Townhouse – by Iconic Luxury Hotels provides dry cleaning/laundry services, a bar, and more. Stay connected with free in-room WiFi.
You'll also find perks like:
  • Cooked-to-order breakfast (surcharge), an elevator, and smoke-free premises
  • A porter/bellhop, luggage storage, and a front desk safe
  • A 24-hour front desk, multilingual staff, and concierge services
Room features
All 172 rooms boast comforts such as premium bedding and laptop-compatible safes, in addition to perks like air conditioning and separate sitting areas.
Other amenities include:
  • Designer toiletries, tubs or showers, and hair dryers
  • Wardrobes/closets, separate sitting areas, and electric kettles

Awards and affiliations

The Mayfair Townhouse – by Iconic Luxury Hotels is listed in the 2021 Condé Nast Traveler Hot List.


Arabic, English, French, German, Italian, Spanish

Cleaning and safety practices

Enhanced cleanliness measures

Disinfectant is used to clean the property
High-touch surfaces are cleaned and disinfected
Sheets and towels are washed at 60°C/140°F or hotter
Follows regional cleaning and disinfection practices of We're Good To Go (UK)
Follows industry cleaning and disinfection practices of Ecolab (3rd party expert - Global)

Social distancing

Contactless check-in and check-out
Cashless transactions are available for all charges at the property
Guest accommodations are accessible via mobile device
Guest rooms kept vacant for 24 hours between stays
Social distancing measures in place
Contactless room service is available

Safety measures

Personal protective equipment worn by staff
Temperature checks given to staff
Temperature checks available for guests
Masks available
Hand sanitizer provided
Enhanced food service safety measures are in place
Individually-wrapped food options available for breakfast and through room service
This information is provided by our partners.

Property amenities


  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transportation

  • Offsite parking within 0.1 mi (GBP 50 per day)

Food and drink

  • Cooked-to-order breakfast available for a fee 7:30 AM–10:30 AM on weekdays and 8:00 AM–11:30 AM on weekends: GBP 25 per person
  • 1 bar

Restaurants on site

  • The Dandy Bar


  • Elevator
  • Front-desk safe

Guest services

  • 24-hour front desk
  • Concierge services
  • Daily housekeeping
  • Dry cleaning service
  • Luggage storage
  • Multilingual staff
  • Porter/bellhop
  • Tour/ticket assistance
  • Turndown service

Business services

  • Meeting rooms


  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Stair-free path to entrance
  • Visual fire alarm
  • Well-lit path to entrance
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible lounge
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible public washroom
  • Wheelchair-accessible registration desk
  • Wheelchair accessible (may have limitations)


  • Renovated entire property - August 2020
  • Smoke-free property

Room amenities


  • Air conditioning
  • Bed sheets
  • Blackout drapes/curtains
  • Heating
  • Hypo-allergenic bedding
  • Premium bedding


  • Bathrobes
  • Bathtub or shower
  • Designer toiletries
  • Hair dryer
  • Towels
  • Toothbrush and toothpaste (on request)


  • Flat-screen TV

Food and drink

  • Champagne service
  • Electric kettle
  • Espresso maker
  • Free bottled water
  • Free minibar


  • Connecting rooms available
  • Desk
  • Electrical adapters/chargers
  • Free newspapers
  • Iron/ironing board (on request)
  • Laptop-compatible safe
  • Mobile key entry
  • Phone
  • Separate sitting area
  • Slippers
  • Turndown service

More properties to consider

See similar properties



91% of travelers were happy with check-in
Check-in time starts at 3:00 PM
Late check-in subject to availability
Minimum check-in age - 18


Check-out before noon

Special check-in instructions

Front desk staff will greet guests on arrival

Access methods

Staffed front desk


Pets stay free
Service animals are welcome, and are exempt from fees
Food and water bowls are available

Children and extra beds

Children are welcome
Rollaway/extra beds are not available
Cribs (infant beds) are not available

Property payment types

Important information


You'll be asked to pay the following charges at the property:

  • Deposit: GBP 100 per accommodation, per night

We have included all charges provided to us by the property.

Optional extras

  • Fee for cooked-to-order breakfast: GBP 25 per person (approximately)
  • Offsite parking fee: GBP 50 per day (0.1 mi away)

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, and cash
Safety features at this property include a carbon monoxide detector, a fire extinguisher, a smoke detector, a security system, a first aid kit, and window guards
Be prepared: check the latest COVID-19 travel requirements and measures in place for this destination before you travel.

We should mention

The property has connecting/adjoining rooms, which are subject to availability and can be requested by contacting the property using the number on the booking confirmation

Property is also known as

The Mayfair Townhouse
The Mayfair – By Iconic Hotels
The Mayfair Townhouse – by Iconic Luxury Hotels Hotel
The Mayfair Townhouse – by Iconic Luxury Hotels London
The Mayfair Townhouse – by Iconic Luxury Hotels Hotel London

Frequently asked questions

Is The Mayfair Townhouse – by Iconic Luxury Hotels pet-friendly?

Yes, pets are allowed at this property.

How much does it cost to stay at The Mayfair Townhouse – by Iconic Luxury Hotels?

As of Oct 3, 2022, prices found for a 1-night stay for 2 adults at The Mayfair Townhouse – by Iconic Luxury Hotels on Oct 31, 2022 start from $300.0, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

What time is check-in at The Mayfair Townhouse – by Iconic Luxury Hotels?

Check-in begins at 3:00 PM. Late check-in is available during limited hours.

What time is check-out at The Mayfair Townhouse – by Iconic Luxury Hotels?

Check-out is at noon.

Where is The Mayfair Townhouse – by Iconic Luxury Hotels located?

Located in London City Centre, this luxury hotel is within a 10-minute walk of Buckingham Palace and Hyde Park. Piccadilly Circus and Selfridges are also within 15 minutes. Green Park Underground Station is only a 3-minute walk and Hyde Park Corner Underground Station is 10 minutes.

Can I cancel my reservation for free at The Mayfair Townhouse – by Iconic Luxury Hotels and receive a full refund?

Yes, The Mayfair Townhouse – by Iconic Luxury Hotels offers free cancellation on select room rates, because flexibility matters! Please refer to The Mayfair Townhouse – by Iconic Luxury Hotels cancellation policy on our site for more details about any exclusions or requirements.

Overall score and ratings



Rating 5 - Excellent. 138 out of 187 reviews
5 - Excellent 74%
Rating 4 - Good. 30 out of 187 reviews
4 - Good 16%
Rating 3 - Okay. 11 out of 187 reviews
3 - Okay 6%
Rating 2 - Poor. 7 out of 187 reviews
2 - Poor 4%
Rating 1 - Terrible. 1 out of 187 reviews
1 - Terrible 1%




Staff & service




Property conditions & facilities



5/5 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities
The Mayfair Townhouse was a lovely property in a very upscale neighborhood in a busy part of London. Directly across from Green Park and a short walk to Buckingham Palace. My room was a cabin room which was small but had everything I needed. I was beautifully furnished and quiet. The Dandy Bar in the lobby was a nice meeting spot for a drink and food. I enjoyed my short stay and their friendly staff helped me where needed.
Stayed 2 nights in Sep 2022

5/5 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities
I thought the hotel was just fine and a good value. I was assigned a ground floor room with a warning that it might be noisy because of street noise — it honestly wasn’t an issue at all. The hotel is located in a fairly residential neighborhood on a quiet half street. No qualms about a ground floor room at all. Food - breakfast was more than adequate. Lattes were particularly yummy. I ate at the bar as well. Very good food. Concierge - extremely helpful. Lee, usually there all day, was a pleasure to work with. Tipping is always a confusing topic when Americans visit other countries. I always try to leave a little something for a service provider regardless. That said, the only unpleasant part of my stay was checking out. The hotel included a “discretionary” tip for staff in the daily accounting of room charges. While this was a discretionary charge, it was a surprise on the bill, in very small print, and if you express checked out or didn’t have the time to read the fine print on your way out the door, an extra £137 on the bill that you didn’t expect would be a rude surprise. I have no problem tipping staff. I would rather it not be on my bill or, at least be made aware of it up front. All that said, I would definitely stay there again next time I’m in London, which will be soon. It was a very pleasant stay.
Stayed 4 nights in Sep 2022

3/5 Okay

Ranjit, Rye Brook
Traveled with family
Liked: Cleanliness, amenities, property conditions & facilities
Overall a positive experience. Has on misunderstanding at check in where my wife and I were informed that breakfast was included. Apparently it was not. Hotel staff refused to admit that they had communicated free breakfast in error.
Stayed 4 nights in Sep 2022

5/5 Excellent

Traveled with partner
Liked: Cleanliness, staff & service, property conditions & facilities
Highly recommend this hotel. Beautiful rooms, great amenities and lovely staff.
Stayed 7 nights in Sep 2022

4/5 Good

Business traveler
Liked: Cleanliness, property conditions & facilities
The hotel is very good , the service in the restaurant is not good .
Stayed 4 nights in Sep 2022

3/5 Okay

Traveled with family
Liked: Staff & service, property conditions & facilities
Rooms were very small..
Stayed 2 nights in Sep 2022

5/5 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Clean, friendly and an amazing hair dryer. This will be my stay spot in London from here on out. I will be back.
Stayed 3 nights in Sep 2022

5/5 Excellent

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very kind people with smile and helpful. Delicious breakfast, good location
Stayed 1 night in Aug 2022

4/5 Good

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Comfortable beds, nice bathroom. Attentive staff. A/C was hard to regulate and seemed to cold no matter what temp I set it to. Nice feature that mini bar was complimentary. Good location for tourist sites.
Stayed 5 nights in Aug 2022

2/5 Poor

Liked: Cleanliness, amenities
Disliked: Property conditions & facilities
The room is too small and the floor is uneven (lower near the door, and higher near the window).
Stayed 2 nights in Jul 2022