Discover Scotland

Scotland, a land full of treasures, is waiting to welcome you. Follow waymarked trails around lochs and through forest parks; explore our eight unique cities with diverse neighbourhoods, exciting attractions and relaxing parks; discover rugged coastlines with magnificent views and delve into the past at our historic landmarks. Enjoy talking to the friendly locals as they share our history and give you the inside track on the best places to explore. All these moments, and more, are calling you to Scotland.

Scotland is calling

Luxury city escapes

Treat yourself to a touch of luxury on a Scottish city break, there’s eight unique cities to enjoy! From the cultural capital city of Edinburgh, where you can step in the footsteps of royalty at the Palace of Holyroodhouse and the Royal Yacht Britannia, to buzzing Glasgow, UNESCO City of Music. Explore the picturesque seashore of Aberdeen and discover one of the UK's finest art collections at Aberdeen Art Gallery. Step back into Scotland's rich history in Stirling and Scotland's most recently crowned city, Dunfermline. Scenic Perth is spectacular in all seasons and Perth Museum is a must visit from Spring 2024. Visit nearby Dundee for Scotland's Design Museum, V&A Dundee and experience iconic Inverness, gateway to the Highlands.

Scotland on screen

Outlander, Harry Potter, James Bond, Indiana Jones...the list of films and TV shows filmed in Scotland continues to grow. Scotland’s jaw-dropping scenery provides the perfect backdrop for exciting moments on screen. Start planning your set jetting trip to see the locations for yourself.
Discover the magic of Scotland scouting for spots in Harry Potter, fall in love with the locations in Outlander, marvel at Edinburgh's role in Avengers: Infinity War or discover 007's early years with a trip to James Bond's family estate in Glen Etive.
Whether it's a fantasy film about wizards featuring the craggy, cloudy Highlands or a drama highlighting the ethereal beauty of Kinloch Rannoch and transporting you back to 18th-century romance, Scotland is the star of the show!

Innovative tastes

Discover the stories and people who nurture our Scottish produce through field to fork agritourism experiences. Enjoy local delights like Shetland salmon, Stornoway Black Pudding, Arbroath Smokies, and Aberdeen Angus beef, not forgetting our finest Scottish whisky, gin, and craft ales. Speyside is a whisky lover's dream, as home to over half of Scotland’s distilleries, or visit the Isle of Islay for an Island dram and distillery tour. Look out for businesses with Taste Our Best accreditation, highlighting they use quality ingredients of Scottish provenance. And don’t forget to try haggis, Scotland’s iconic dish! There are plenty of tasty vegan alternatives to cater for meat-free diners too.

Adventure and escapism

Scotland’s countryside offers a chance to reconnect with nature. From walking in Loch Lomond and the Trossachs or the Cairngorms National Park, to discovering the wildlife in our National Nature Reserves. Cycle in the Galloway & Southern Ayrshire UNESCO Biosphere or follow the Aberdeenshire coastline for 165 miles of spectacular scenery, enchanting towns and dramatic castle’s like Slains and Dunnottar. Scotland’s Islands are a perfect escape! There’s so many to choose from, you might want to island hop! From the Isle of Mull, visit the Isle of Iona, home to Iona Abbey, one of Scotland’s most sacred sites. Or visit the Outer Hebrides where you can meet friendly islanders, see beautiful beaches and discover gaelic heritage. You can get there by ferry or take the unique Loganair flight from Glasgow to the Isle of Barra, where you can land on the beach. Create memories that will last a lifetime in Scotland’s great outdoors.

Rediscover your roots in Scotland

Do you have Scottish connections in your family? Do you share your bloodline with knights or descend from royals? Journey into the past to discover if your roots start in Scotland and hear the stories that have shaped a country, its culture, and perhaps you. Follow the footsteps of your ancestors across historic battlefields, mythical standing stones and along traditional streets to experience Scotland like your predecessors. Travel back in time inside castle walls to stand where they once stood, traverse through clan lands to reach towns, villages and streets where they once would have roamed and try on traditional tartan plaid to connect with your clan and discover which castles can be traced to your lineage.

Culture and curiosity

There are cultural gems to explore around every corner in Scotland from the Burrell Collection in Glasgow’s Pollok Park, to the McManus, Dundee’s art gallery and museum, set in a stunning Victorian Gothic building. Not to mention our renowned events like the iconic Edinburgh Festivals and Royal Edinburgh Military Tattoo, to Highland Games which take place across the country. For Golf fans, the 152nd Open is at Royal Troon in July 2024. Experience the heritage of golf and take a swing where it all began in Scotland, the home of golf. Or visit north coast islands, Orkney and Shetland to explore our fascinating island culture; enjoy lively folk music sessions, striking landscapes and captivating history.

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