Soulja Boy (born DeAndre Cortez Way on July 28, 1990) is an American rapper, producer, and internet pioneer whose impact on modern hip‑hop culture far outweighs his traditional discography metrics. Soulja Boy rose to global fame in 2007 with “Crank That (Soulja Boy)”, a self‑produced track that became the first YouTube‑driven No. 1 hit on the Billboard Hot 100, remaining at the top for seven non‑consecutive weeks and redefining how music could break outside the label system.
In 2026, Soulja Boy remains highly active as a touring nostalgia‑era headliner, capitalizing on millennial revival cycles while maintaining relevance through internet culture. He is currently on “The Drip Tour,” a spring 2026 U.S. run that emphasizes club theaters and mid‑size venues, often paired with younger guest acts such as Lil Xan , reinforcing his bridge between early‑viral rap and post‑SoundCloud generations.