Heart of Lubbock, TX
Lubbock
Visit Heart of Lubbock
Popular places to visit
Texas Tech University
Take a campus tour or just explore the area of Texas Tech University, during your trip to Lubbock. You can attend a sporting event while in the area.
Buddy Holly Center
Enjoy an outing to Buddy Holly Center during your stay in Lubbock. You can attend a sporting event while in the area.
West End Center
You can find the perfect gifts to bring home at West End Center during your stay in Lubbock. Attend a sporting event or visit the shops in this family-friendly area.
Buddy Holly's Grave
You can find out about the history of Lubbock with a visit to Buddy Holly's Grave. You can attend a sporting event while in the area.
Jones AT&T Stadium
Catch an event at Jones AT&T Stadium during your trip to Lubbock. You can attend a sporting event while in the area.
South Plains Mall
You can browse for the perfect souvenirs at South Plains Mall during your stay in Lubbock. Attend a sporting event in this family-friendly area.
Heart of Lubbock Hotel Deals
Clean 3 BR 2BA White House Near TTU & UMC
"This house was absolutely FILTHY!! Somehow I missed the pictures posted from someone last month or I definitely would not have stayed here. It does smell like cigarette smoke throughout the house but esp in the primary bedroom. There’s panels missing on the hot water heater/furnace closet. Big safety ..."
Reviewed on Mar 14, 2026
La Quinta Inn & Suites by Wyndham Lubbock Southwest
"Comfortable stay. Typical basic breakfast. The wait for the elevator was very slow. Stayed two nights and only saw one working. Overall a nice hotel at a reasonable price."
Reviewed on May 22, 2026
Ashmore Inn and Suites
"Pool is beautiful, love the balconies, excellent staff, large indoor jacuzzi. If you have any issues the manager Samantha will definitely make sure you’re well taken care of. Great for when you want a break from the “chain hotels” quiet, and there is also a seperate extended stay with ovens, full ..."
Reviewed on May 21, 2026
Overton Hotel and Conference Center
"I really enjoyed my stay at the Overton. The rooms were clean and well maintained. The staff was very friendly and helpful. And the food!! It was soo good."
Reviewed on May 21, 2026
La Quinta Inn & Suites by Wyndham Lubbock South
"This particular hotel in this franchise is VERY nice."
Reviewed on May 21, 2026
Wingate by Wyndham Lubbock near Texas Tech Univ. Medical Ctr
"This was one of the worst experiences I’ve had staying at a hotel. We had two rooms,"
Reviewed on May 20, 2026
Other neighborhoods around Heart of Lubbock
South Overton
While South Overton isn't home to many top sights, Jones AT&T Stadium and Vietnam Archives at Texas Tech are some notable places to visit nearby.
Tech Terrace
While Tech Terrace might not have many sights to explore, venturing just a little farther will lead you to top things to see and do like Vietnam Archives at Texas Tech and United Supermarkets Arena.
North Overton
While there might not be top attractions in North Overton, you can explore the larger area and discover places like Jones AT&T Stadium and Vietnam Archives at Texas Tech.
Depot District
You'll enjoy the mountain views and bars in Depot District. You might want to make time for a stop at Buddy Holly Center or Blue Light Live.
Downtown Lubbock
While visiting Downtown Lubbock, you might make a stop by sights like Blue Light Live and Buddy Holly Center.
Southgate
When in Southgate, you can plan a visit to Blue Light Live and Buddy Holly Center, some noteworthy sights in the nearby area.