Seoul

Travel Guide

Seoul featuring a city and modern architecture as well as a small group of people
Myeongdong featuring shopping as well as a small group of people
Seocho-gu which includes a city, a river or creek and modern architecture
Lotte World Tower showing landscape views, a city and a bay or harbor
Myeongdong showing central business district and a city as well as a small group of people

Seoul Travel Guide Video

The South Korean metropolis has some of Asia’s busiest markets and nightlife districts alongside tranquil teahouses and palaces surrounded by gardens.

Seoul is brimming withyouthful vibrancy. Art galleries, cinemas, bars and boutiques are dotted allover the city. Seoulites are also in touch with their past, and you’ll findplenty of instances of traditional Korean culture in palaces and theatres.

Korea has suffered frommany conflicts, and some of the bruises still show in Seoul. The city’s FiveGrand Palaces are testament to this all of these complexes have been destroyedor badly damaged. Today they have largely been restored to their former glory andhouse national treasures, art and traditional architecture. For particularlyfine examples of these palaces, visit Gyeongbokgung, Deoksugungand Changgyeonggung.

Locals possess optimismand friendliness in abundance. Younger Seoulites will be eager to use theirlanguage skills to help you out, and older residents, although not asproficient with their English, are still overwhelmingly warm.

Shopping opportunities inSeoul are boundless. Choose from designer outlets in Myeongdong,traditional craft shops at Insadong and bargain malls at the huge DongdaemunMarket. Wear your new attire while exploring the city’s nightlife. HongdaeYoung Street has an eclectic collection of bars, clubs, live music andindependent cinema.

Soak up classic Koreanculture at venues like Chongdong Theatre. Here, you can marvel atspectaculars featuring traditional music, dance and costume. Sample localcuisine at well-priced stalls and restaurants that serve Korean classics suchas kalguksu (“knife noodles”) or donkas (deep-fried pork cutlets). Foodies willwant to pay homage to the Korean national dish (kimchi) at the PulmuoneKimchi Museum. Kimchi is a fermented vegetable (cabbage, radish orcucumber) dish seasoned with spices. Finish your dining experience with a visitto one of Seoul’s excellent teahouses.

When you want some quiettime, escape to one of Seoul’s regenerated areas, such as CheonggyecheonStream. This stretch of water in the city center features greenery,wildlife and local art. It’s a great example of Seoul’s ability to innovate,educate and entertain all at once.

Seoul has hot summers andcold winters. The best time to visit is around March through May (spring), orSeptember through November (fall) . Navigate the city using the well-priced andefficient subway system, considered one of the best in the world.

Where to stay in Seoul

Myeongdong showing shopping, street scenes and a city

Myeong-dong

5/5(2 area reviews)

Major shopping and tourism hub, Myeongdong boasts mid-to-high priced retail stores, international brands, and Korean cosmetics. Explore pedestrian-friendly streets, visit Myeongdong Cathedral, and easily access Seoul Subway Lines 2 and 4.

Myeong-dong
Gangnam featuring outdoor art

Gangnam-gu

4.5/5(668 area reviews)

Heavily concentrated wealth and high-end shopping areas like Apgujeong, COEX Mall, and Garosugil define this district. Explore Bongeun Temple and savor modern Korean cuisine at upscale restaurants near Park Hyatt Hotel.

Gangnam-gu
Hongdae which includes street scenes, outdoor art and signage

Hongdae

Urban arts and indie music thrive near Hongik University, with graffiti murals adorning Hongdae Mural Street and live music venues aplenty. Shop at independent clothing stalls, vintage shops, and visit quirky theme cafes.

Hongdae
Chegiil-tong which includes flowers

Dongdaemun-gu

4/5(44 area reviews)

Home to the University of Seoul and bustling Cheongnyangni Station, Dongdaemun District offers a lively atmosphere with Gyeongdong Market's herbal medicine and agricultural delights. Explore cultural sites like King Sejong Memorial and Seonnongdan.

Dongdaemun-gu
Gwangjang Traditional Market featuring signage

Jongno-gu

4.5/5(380 area reviews)

Historic center of Seoul, Jongno District boasts palaces like Gyeongbokgung and Changdeokgung, museums such as Art Center Nabi, and the vibrant Gwangjang Market. Explore Insa-dong, Cheonggyecheon stream, and Jogyesa temple for a rich cultural experience.

Jongno-gu
Dongdaemun Design Plaza featuring modern architecture as well as a couple

Jung-gu

4.5/5(1,180 area reviews)

Travelers love Jung-gu for its popular shops, and you can see more of Seoul by jumping on the metro at Euljiro 4-ga Station or Chungmuro Station. You might spend time checking out top sights like Myeongdong Street and Chungmu-ro.

Jung-gu
ENA Suite Hotel Namdaemun

ENA Suite Hotel Namdaemun

4 out of 5
36, Sejong-daero 11-gil, Jung-gu Seoul Seoul
$169 nightly
The price is $186 total per night from Dec 4 to Dec 5
$186 total
Dec 4 - Dec 5
Total with taxes and fees
Book a stay at this business-friendly hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a fitness center. Our guests praise the helpful staff and the ...
9.2/10 Wonderful! (3,183 reviews)
The room was huge, clean and amenities more than

Reviewed on Nov 29, 2025

ENA Suite Hotel Namdaemun
Lotte Hotel World

Lotte Hotel World

5 out of 5
240, Olympic-ro, Songpa-gu Seoul Seoul
$206 nightly
The price is $228 total per night from Dec 9 to Dec 10
$228 total
Dec 9 - Dec 10
Total with taxes and fees
Book a stay at this luxury hotel in Seoul. Enjoy free parking, 2 restaurants, and breakfast (surcharge). Our guests praise the helpful staff in our reviews. ...
9.2/10 Wonderful! (1,340 reviews)
Great location and staff. Very clean rooms and service.

Reviewed on Nov 25, 2025

Lotte Hotel World
Sotetsu Hotels The Splaisir Seoul Myeongdong

Sotetsu Hotels The Splaisir Seoul Myeongdong

4 out of 5
15, Namdaemun-ro 5-gil, Jung-gu Seoul Seoul
$83 nightly
The price is $92 total per night from Dec 9 to Dec 10
$92 total
Dec 9 - Dec 10
Total with taxes and fees
Stay at this hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a 24-hour fitness center. Our guests praise the helpful staff and the clean rooms in ...
8.6/10 Excellent! (1,861 reviews)
Everything's great about this place.

Reviewed on Nov 27, 2025

Sotetsu Hotels The Splaisir Seoul Myeongdong
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Oakwood Premier Coex Center

Oakwood Premier Coex Center

5 out of 5
46, Teheran-ro 87-gil, Gangnam-gu Seoul Seoul
Book a stay at this luxury aparthotel in Seoul. Enjoy free WiFi, free parking, and a casino. Our guests praise the helpful staff in our reviews. Popular attractions ...
9.2/10 Wonderful! (1,464 reviews)
We stayed in a massive 2 bedroom apartment. Our teens enjoyed the freedom of being connected to a mall in a safe area with lots of shopping and things to eat. Coex has lots to offer and being underground malls, it’s a weather proof stay. Nice, helpful staff- we’d stay again.

Reviewed on Nov 23, 2025

Oakwood Premier Coex Center
Somerset Palace Seoul

Somerset Palace Seoul

4 out of 5
7, Yulgok-ro 2-gil, Jongno-gu Seoul Seoul
Book a stay at this business-friendly aparthotel in Seoul. Enjoy free WiFi, free parking, and an outdoor pool. Our guests praise the helpful staff in our reviews. ...
8.8/10 Excellent! (1,077 reviews)
The hotel room was comfortable, and the staff were helpful. The hotel breakfast was also very good. The location is excellent, and very close to major cultural heritage and other tourist sites. I'd recommend this hotel to other visitors to Seoul as well.

Reviewed on Nov 19, 2025

Somerset Palace Seoul
Orakai Insadong Suites

Orakai Insadong Suites

4 out of 5
18 Insadong 4-Gil Jongno-Gu Seoul Seoul
Stay at this aparthotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Our guests praise the helpful staff in our reviews. Popular attractions ...
9/10 Wonderful! (1,471 reviews)
Great home base for Seoul exploration! So many cultural sites and great walkable cafes and shops. Loved the area.

Reviewed on Nov 29, 2025

Orakai Insadong Suites
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Getting around Seoul

Seoul has an extensive public transportation system and you will never have trouble getting to any corner of this sprawling city. Glance at the subway map and you might feel intimidated, but it is much easier to use than it looks, and the signs in English make a big difference. Buses are available too, but you will probably use these far less. Taxis come in regular, deluxe and limousine varieties. Visit the Seoul MetroOpens in a new window website.Browse Seoul rental cars.

Best time to visit

Each of Seoul’s seasons has its own charms. Cherry blossom season, which falls between mid March and mid April, transforms the city streets. Meanwhile, the colorful fall foliage in Seoul is so famous that many people deliberately pick this time to travel. Summers are hot and often sunny, but can bring heavy rains. Visit in winter and there’s a good chance of seeing the city blanketed in snow.

Popular places to visit

Things to do

Reviews of Seoul

4.6
Top Destination
5 - Excellent
1371
5 - Excellent 63%
4 - Good
678
4 - Good 31%
3 - Okay
125
3 - Okay 6%
2 - Disappointing
12
2 - Disappointing 1%
1 - Terrible
3
1 - Terrible 0%

5/5 - Excellent

Verified traveler

I live in Seoul but sometimes it's nice to get away a bit so my stay in the hotel was great.

5/5 - Excellent

NICHOLAS

FULL OF GOOD PLACES TO EAT. LOTS OF ENTERTAINMENT. VERY SAFE CITY TO BE IN.

5/5 - Excellent

Verified traveler

Safe and Clean city

5/5 - Excellent

Verified traveler

One of the most underrated large cities in the world!

5/5 - Excellent

Verified traveler

Very safe from the current Corona pandemic.

5/5 - Excellent

Mitch

Great city. Clean!

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