
Sponsored by Tokyo and Tohoku
Beyond Tokyo—discover Japan
Japan offers endless excitement from every angle, starting with its exhilarating urban centers. In Tokyo, experience modern Japan running at full speed, with cosmopolitan glamor, vibrant culture, and stunning culinary experiences waiting on every corner. But that's not all. Anyone coming to Japan should explore both the urban and the rural. Japan's countryside combines natural beauty, intricately woven threads of history and tradition, and opportunities for encounters with local communities, creating memories that will last a lifetime. Venturing beyond the urban hustle reveals another, more intimate side to Japan, offering visitors a truly meaningful experience.
Select offers in Japan
Image gallery for Hotel Grand Mer Sankaiso

Hotel Grand Mer Sankaiso
Ajigasawa
Image gallery for Mercure Miyagi Zao Resort & Spa

Mercure Miyagi Zao Resort & Spa
Zao
Image gallery for Ooedo Onsen Monogatari Premium Hotel Sokan

Ooedo Onsen Monogatari Premium Hotel Sokan
Matsushima
Image gallery for Hotel Morinokaze Ousyuku

Hotel Morinokaze Ousyuku
Shizukuishi
Image gallery for Hotel Onikoube

Hotel Onikoube
Osaki
Image gallery for Sekaiisannokakureyado Kajitsunomori

Sekaiisannokakureyado Kajitsunomori
Ichinoseki
Image gallery for Kamenoi Hotel Fukui

Kamenoi Hotel Fukui
Fukui
Image gallery for Ooedo Onsen Monogatari Premium Kaga Maruya

Ooedo Onsen Monogatari Premium Kaga Maruya
Kaga
Image gallery for Yunokuni Tensyo

Yunokuni Tensyo
Kaga
Image gallery for Mercure Toyama Tonami Resort & Spa

Mercure Toyama Tonami Resort & Spa
Tonami
Image gallery for Ooedo Onsen Monogatari Premium Seiunkaku

Ooedo Onsen Monogatari Premium Seiunkaku
Awara
Image gallery for Hotel Oyanagi

Hotel Oyanagi
Tagami
Image gallery for Mercure Kochi Tosa Resort & Spa

Mercure Kochi Tosa Resort & Spa
Geisei
Image gallery for Fairfield by Marriott Hiroshima Sera

Fairfield by Marriott Hiroshima Sera
Sera
Image gallery for Fairfield by Marriott Okayama Hiruzen Highland

Fairfield by Marriott Okayama Hiruzen Highland
Maniwa
Image gallery for NIPPONIA HOTEL Takehara Saltworks Town

NIPPONIA HOTEL Takehara Saltworks Town
Takehara
Image gallery for Tabino Hotel Kurashiki Mizushima

Tabino Hotel Kurashiki Mizushima
Kurashiki
Image gallery for Mercure Tottori Daisen Resort & Spa

Mercure Tottori Daisen Resort & Spa
Hoki
Image gallery for HOTEL GROOVE SHINJUKU, A PARKROYAL Hotel

HOTEL GROOVE SHINJUKU, A PARKROYAL Hotel
Tokyo
Image gallery for Hotel Gracery Shinjuku

Hotel Gracery Shinjuku
Tokyo
Image gallery for Keio Plaza Hotel Tokyo

Keio Plaza Hotel Tokyo
Tokyo
Image gallery for Hyatt Regency Tokyo

Hyatt Regency Tokyo
Tokyo
Image gallery for THE KNOT TOKYO Shinjuku

THE KNOT TOKYO Shinjuku
Tokyo
Image gallery for Daiwa Roynet Hotel Nishi Shinjuku PREMIER

Daiwa Roynet Hotel Nishi Shinjuku PREMIER
Tokyo

Tohoku
Japan's northern Tohoku region is a haven for adventure-seekers and outdoor enthusiasts, while also providing a lens into Japan's ascetic and spiritual history. With award-winning sake and delicious local cuisine, Tohoku will leave a lasting impression on visitors to this expansive mountainous region.

Hokuriku
The Hokuriku region, located on the country's western coast, is largely unknown to visitors. Savor the renowned coastal crab and see how traditional industries like soba noodles, knife and blade smithing, and papermaking continue to thrive. One of Japan's most famous paleontological sites also awaits, adding to this region's unique appeal.

Chugoku & Shikoku
The Chugoku and Shikoku regions are a window into Japan's idyllic southwest. Artistic heritage flourishes throughout the regions, with many museums featuring permanent installations and innovative outdoor exhibitions. Seafood and other local delicacies provide a different feast for the senses, giving visitors ample reason to return again and again.

Tokyo
Japan's modern capital of Tokyo offers new experiences with every passing moment. A blend of ancient history and modern culture, Tokyo is a compelling wonderland of architecture, cuisine, shopping, art, and more. The city also offers easy access to natural beauty, with amazing hikes, hot springs, and parks all within easy reach.
Recommended routes

Hokuriku

Chugoku & Shikoku




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