Apgujeong-dong

Seoul

Photo by Sophia Field
Photo by Sophia Field

Popular places to visit

Every major department store in Korea has some sort of food hall/market, and they’re actually pretty amazing, this one being one of the best/biggest ones in Seoul. So so many baked goods, and Koreans do get quite creative with them as well! I would highly recommend eating here but be warned, you will be overwhelmed with the selection. :)

Hyundai Department Store

During your trip to Seoul, you can search for that perfect souvenir at Hyundai Department Store. Amble around this culturally rich area's riverfront and enjoy its top-notch restaurants.

Hyundai Department Store
Lotte World

Lotte World

Enjoy the excitement at Lotte World and see why people love this amusement park in Seoul. Check out the shops and top-notch restaurants in this culturally rich area.

Lotte World
Myeongdong Street

Myeongdong Street

When you visit Myeongdong Street, a popular shopping spot in Seoul, you can find the perfect gifts to bring home. Check out the shops and top-notch restaurants in this culturally rich area.

Myeongdong Street
Namdaemun Market which includes a city, markets and street scenes

Namdaemun Market

This traditional Korean market is the largest and oldest in Seoul, and where you’ll find all manner of clothes and food at very reasonable prices.

Namdaemun Market
Lotte World Tower which includes a skyscraper

Lotte World Tower

Stunning city views, an aquarium, shops and restaurants are part of this futuristic tower that looms over the southern banks of the Han River.

Lotte World Tower
Gyeongbok Palace showing a square or plaza and heritage architecture as well as a small group of people

Gyeongbokgung Palace

This royal palace has been destroyed on more than one occasion, but today it stands as one of Seoul’s finest examples of classic Korean architecture.

Gyeongbokgung Palace

Things to do

Best DMZ Tour Korea from Seoul

Best DMZ Tour Korea from Seoul (Red Suspension Bridge Optional)

$35
per adult
96% of travellers recommend
Best DMZ Tour Korea from Seoul (Red Suspension Bridge Optional)
DMZ sign in seoul

DMZ Tour including Hotel Pick up

$44
per adult
86% of travellers recommend
DMZ Tour including Hotel Pick up
GyeongBokGung Palace

Small-Group Royal Palace and Seoul City Tour (hotel pick-up)

$68
per adult
98% of travellers recommend
Small-Group Royal Palace and Seoul City Tour (hotel pick-up)
Seoul: DMZ Tour with North Korea Experience Hall

Seoul: DMZ Tour with North Korea Experience Hall

$43
per adult
Seoul: DMZ Tour with North Korea Experience Hall
Seoul Day Tour: Gyeongbokgung Palace, N Seoul Tower, Insadong

Seoul Day Tour: Gyeongbokgung Palace, N Seoul Tower, Insadong

$69
per adult
98% of travellers recommend
Seoul Day Tour: Gyeongbokgung Palace, N Seoul Tower, Insadong
Korea DMZ Tour with Gloster Memorial & Heroes Suspension Bridge

Korea DMZ Tour with Gloster Memorial & Heroes Suspension Bridge

$52
per adult
90% of travellers recommend
Korea DMZ Tour with Gloster Memorial & Heroes Suspension Bridge
See all activities in Seoul

Apgujeong-dong Hotel Deals

Hotel La Casa Seoul

Hotel La Casa Seoul

3.5 out of 5
83, Dosan-daero 1-gil, Gangnam-gu, Seoul, Seoul
$100 nightly
The price is $110 total per night from Nov 9 to Nov 10
$110 total
Nov 9 - Nov 10
Total with taxes and fees
Stay at this 3.5-star business-friendly hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and room service. Our guests praise the property condition in ...
8.2/10 Very Good! (781 reviews)
"Lots of shops near by within walking distance."

Reviewed on Sep 29, 2025

Hotel La Casa Seoul
LOTTE City Hotel Myeongdong

LOTTE City Hotel Myeongdong

4 out of 5
362, Samil-daero, Jung-gu, Seoul
Fully refundableReserve now, pay when you stay
$112 nightly
The price is $124 total per night from Oct 12 to Oct 13
$124 total
Oct 12 - Oct 13
Total with taxes and fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a health club. Our guests praise the breakfast and the helpful ...
8.8/10 Excellent! (2,733 reviews)
"Good shops"

Reviewed on Oct 5, 2025

LOTTE City Hotel Myeongdong
ENA Suite Hotel Namdaemun

ENA Suite Hotel Namdaemun

4 out of 5
36, Sejong-daero 11-gil, Jung-gu, Seoul, Seoul
$136 nightly
The price is $150 total per night from Oct 12 to Oct 13
$150 total
Oct 12 - Oct 13
Total with taxes and fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a fitness center. Our guests praise the helpful staff and the ...
9.2/10 Wonderful! (2,961 reviews)
"Clwewan room and great staff"

Reviewed on Oct 6, 2025

ENA Suite Hotel Namdaemun
Grand Hyatt Seoul

Grand Hyatt Seoul

5 out of 5
322, Sowol-ro, Yongsan-gu, Seoul, Seoul
$293 nightly
The price is $322 total per night from Nov 9 to Nov 10
$322 total
Nov 9 - Nov 10
Total with taxes and fees
Stay at this 5-star luxury hotel in Seoul. Enjoy free WiFi, an outdoor pool, and a full-service spa. Our guests praise the helpful staff and the property condition ...
8.8/10 Excellent! (1,002 reviews)
"Los servicios del hotel muy caros"

Reviewed on Oct 4, 2025

Grand Hyatt Seoul
HOTEL THE BOTANIK SEWOON MYEONGDONG

HOTEL THE BOTANIK SEWOON MYEONGDONG

4 out of 5
23-1 Eulji-ro 19-gil, Jung-gu, Seoul
Fully refundableReserve now, pay when you stay
$112 nightly
The price is $124 total per night from Oct 12 to Oct 13
$124 total
Oct 12 - Oct 13
Total with taxes and fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Popular attractions Myeongdong Street and Namdaemun ...
9.2/10 Wonderful! (738 reviews)
"Once you’ve orientated yourself, you’ll realise the location is convenient. For first timers, it may feel just slightly away from the buzz of busier shopping streets but the quieter scene is not a bad thing. It’s tucked right amongst local businesses. There aren’t as many food options right downstairs ..."

Reviewed on Oct 5, 2025

HOTEL THE BOTANIK SEWOON MYEONGDONG
Fairfield by Marriott Seoul

Fairfield by Marriott Seoul

4 out of 5
870, GYEONGIN-RO YEONGDEUNGPO-GU, Seoul
Fully refundableReserve now, pay when you stay
$62 nightly
The price is $68 total per night from Oct 12 to Oct 13
$68 total
Oct 12 - Oct 13
Total with taxes and fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, 2 restaurants, and breakfast (surcharge). Our guests praise the helpful staff and the ...
8/10 Very Good! (1,002 reviews)
"Very comfortable stay staff very nice location was great"

Reviewed on Sep 29, 2025

Fairfield by Marriott Seoul
See all 2,363 properties in Apgujeong-dong
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighborhoods around Apgujeong-dong

Seoul Forest showing a park and a city

Seongsu-dong

If you're spending time in Seongsu-dong, check out sights like Seoul Forest or Hangang Park and hop on the metro to see more the city at Seoul-forest Station or Ttukseom Station.

Seongsu-dong
Gangnam featuring outdoor art

Gangnam-gu

4.5/5(668 area reviews)

Heavily concentrated wealth and high-end shopping areas like Apgujeong, COEX Mall, and Garosugil define this district. Explore Bongeun Temple and savor modern Korean cuisine at upscale restaurants near Park Hyatt Hotel.

Gangnam-gu
Itaewon which includes street scenes as well as a couple

Itaewon-dong

3/5(1 area review)

Take time in Itaewon-dong to visit attractions like Itawon Street and Namsan Mountain Park. You might also appreciate the abundant dining options, and you can hop on the metro at Itaewon Station to see more of the city.

Itaewon-dong
Samseong-dong featuring interior views

Samseong-dong

Spend some time visiting places like Starfield COEX Mall while getting to know Samseong-dong, and be sure to check out the abundant dining options. You can hop aboard the metro at Bongeunsa Station or Samseong Jungang Station to see more of the area.

Samseong-dong
you can't go to South Korea and not have a Korean BBQ #Seoul #SouthKorea #Jun2016 #iPhone6 #Food #LifeAtExpedia

Yeoksam 1-dong

If you're spending time in Yeoksam 1-dong, check out sights like Kukkiwon or Teheranno and hop on the metro to see more the city at Yeoksam Station or Eonju Station.

Yeoksam 1-dong
Dongdaemun History & Culture Park featuring a city as well as a small group of people

Gwanghui-dong

While you're in Gwanghui-dong, take in top sights like Migliore Mall and jump on the metro at Dongdaemun History and Culture Park Station to see more of the city.

Gwanghui-dong
See our Where To Stay guide

Apgujeong-dong

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