Keele University has a vibrant campus that many tourists enjoy visiting. Call ahead to inquire about tours and opening times.
You'll have no end of sightseeing choices when staying in Newcastle-Under-Lyme. Keele University is a good place to kick off here, but there are many other interesting places to consider. Trentham Gardens, bet365 Stadium, and Waterworld are near the modern university and will fill in your day nicely.