Hyehwa-dong

Seoul

Hyehwa-dong
Sungkyunkwan University uses the name of the old royal Confucian academy (Romanized as Seonggyungwan, though Sungkyunkwan is an alternative ad-hoc Romanization and used for the university's name). It was the official academy of the Neo-Confucian Joseon Dynasty, founded in 1398, and its modern incarnation as a university dates back to 1946. Currently, Sungkyunkwan University is affiliated with the Samsung Business Group. Its curriculum remains Confucian, and it is often at the forefront of movements to oppose and undo modern liberal social reforms, such as the 2008 change to the vital records registry that replaced old Confucian family census registers with a more modern one (and eliminated special rights reserved for "head of household," a status only married men were eligible for) as well as the 2005 marriage law changes that eliminated the ban on marriage between people of same surnames (the ban was a major headache in a country that is 22% Kim and 45% Kim/Lee/Park). Sungkyunkwan's school motto is Humanity, Righteousness, Propriety, Wisdom (仁義禮智/인의예지), which would better be translated to "Pursue Truth and Embody Social Justice."

Popular places to visit

Scenic park at downtown of Seoul, South Korea

Lotte World

4.5/5(351 reviews)

Enjoy the excitement at Lotte World and see why people love this amusement park in Seoul. Check out the shops and top-notch restaurants in this vibrant area.

Lotte World
Myeongdong shopping street at night in Seoul. Seoul, South Korea, 2015.

Myeongdong Street

4.5/5(105 reviews)

When you visit Myeongdong Street, a popular shopping spot in Seoul, you can find the perfect gifts to bring home. Check out the shops and charming cafes in this culturally rich area.

Myeongdong Street
Dongdaemun Market which includes street scenes, nightlife and night scenes

Dongdaemun History and Culture Park

4.5/5(674 reviews)

This sizable commercial district is home to a staggering number of shopping malls, specialty stores and traditional Korean marketplaces.

Dongdaemun History and Culture Park
COEX Convention and Exhibition Center featuring signage

COEX Convention and Exhibition Center

4.5/5(326 reviews)

You don’t have to be in Seoul for a conference or fair to appreciate the facilities of COEX, South Korea’s outstanding events center and mall in Gangnam.

COEX Convention and Exhibition Center
Lotte World Tower which includes a skyscraper

Lotte World Tower

4.5/5(132 reviews)

Stunning city views, an aquarium, shops and restaurants are part of this futuristic tower that looms over the southern banks of the Han River.

Lotte World Tower
Traditional Korean style architecture at Bukchon Hanok Village in Seoul, South Korea.

Bukchon Hanok Village

4.5/5(100 reviews)

You can find out about the history of Seoul with a visit to Bukchon Hanok Village. Check out the shops and top-notch restaurants in this family-friendly area.

Bukchon Hanok Village

Things to do

DMZ sign in seoul

DMZ Tour including Hotel Pick up

$42
per adult
86% of travellers recommend
DMZ Tour including Hotel Pick up
GyeongBokGung Palace

Small-Group Royal Palace and Seoul City Tour (hotel pick-up)

$56
per adult
98% of travellers recommend
Small-Group Royal Palace and Seoul City Tour (hotel pick-up)
Hyangwonjeon Pavilion at Gyeongbok Palace on our Best Seoul City Tour

Best Seoul City Tour (Gyeongbokgung Palace,Insadong,Namsan Tower)

$30
per adult
98% of travellers recommend
Best Seoul City Tour (Gyeongbokgung Palace,Insadong,Namsan Tower)
Seoul: Nami Island and Garden of Morning Calm opt Railbike

Seoul: Nami Island and Garden of Morning Calm opt Railbike

$51
per adult
96% of travellers recommend
Seoul: Nami Island and Garden of Morning Calm opt Railbike
Signature DMZ Tour: Exclusive NK Defector Talk +Suspension Bridge

Signature DMZ Tour: Exclusive NK Defector Talk +Suspension Bridge

$47
per adult
100% of travellers recommend
Signature DMZ Tour: Exclusive NK Defector Talk +Suspension Bridge
Changgyeonggung Royal Palce_ Seoul Night Tour_PLK Travel

Seoul Night Tour (Gwangjang Market, Royal Palace and Naksan Park)

$45
per adult
100% of travellers recommend
Seoul Night Tour (Gwangjang Market, Royal Palace and Naksan Park)
See all activities in Seoul

Hyehwa-dong Hotel Deals

HOTEL THE BOTANIK SEWOON MYEONGDONG

HOTEL THE BOTANIK SEWOON MYEONGDONG

4 out of 5
23-1 Eulji-ro 19-gil, Jung-gu Seoul
$169 nightly
The price is $188 total per night from Apr 19 to Apr 20
$188 total
Apr 19 - Apr 20
Total with taxes and fees
Book a stay at this business-friendly hotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Popular attractions Myeongdong Street and Dongdaemun ...
9.2/10 Wonderful! (1,179 reviews)
THE BEST

Reviewed on Mar 24, 2026

HOTEL THE BOTANIK SEWOON MYEONGDONG
LOTTE CITY HOTEL MYEONGDONG

LOTTE CITY HOTEL MYEONGDONG

4 out of 5
362, Samil-daero, Jung-gu Seoul
$181 nightly
The price is $199 total per night from Apr 21 to Apr 22
$199 total
Apr 21 - Apr 22
Total with taxes and fees
Book a stay at this business-friendly hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a health club. Our guests praise the breakfast and the helpful ...
9/10 Wonderful! (2,967 reviews)
Beautiful hotel. Great breakfast. Friendly staff. Great location.

Reviewed on Mar 24, 2026

LOTTE CITY HOTEL MYEONGDONG
Grand Hyatt Seoul

Grand Hyatt Seoul

5 out of 5
322, Sowol-ro, Yongsan-gu Seoul Seoul
$269 nightly
The price is $296 total per night from Apr 20 to Apr 21
$296 total
Apr 20 - Apr 21
Total with taxes and fees
Book a stay at this luxury hotel in Seoul. Enjoy free WiFi, an outdoor pool, and a full-service spa. Our guests praise the helpful staff in our reviews. Popular ...
9/10 Wonderful! (1,008 reviews)
Nice hotel near the airport. The downside is that there isn't many venues within walking distance.

Reviewed on Mar 23, 2026

Grand Hyatt Seoul
ENA Suite Hotel Namdaemun

ENA Suite Hotel Namdaemun

4 out of 5
36, Sejong-daero 11-gil, Jung-gu Seoul Seoul
$145 nightly
The price is $160 total per night from Mar 26 to Mar 27
$160 total
Mar 26 - Mar 27
Total with taxes and fees
Book a stay at this business-friendly hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a fitness center. Our guests praise the helpful staff and the ...
9.2/10 Wonderful! (3,373 reviews)
Loved our stay here. Family friendly, safe, convenient and staffs were very nice! No issues at all and would come back to stay in a heartbeat!

Reviewed on Mar 23, 2026

ENA Suite Hotel Namdaemun
Toyoko Inn Seoul Gangnam

Toyoko Inn Seoul Gangnam

3 out of 5
323 Gangnam-daero, Seocho-gu Seoul
$72 nightly
The price is $80 total per night from Mar 26 to Mar 27
$80 total
Mar 26 - Mar 27
Total with taxes and fees
Book a stay at this business-friendly hotel in Seoul. Enjoy free breakfast, free WiFi, and parking (surcharge). Our guests praise the breakfast and the helpful ...
8.8/10 Excellent! (1,808 reviews)
Affordable hotel in an excellent location.

Reviewed on Mar 23, 2026

Toyoko Inn Seoul Gangnam
Sotetsu Hotels The Splaisir Seoul Myeongdong

Sotetsu Hotels The Splaisir Seoul Myeongdong

4 out of 5
15, Namdaemun-ro 5-gil, Jung-gu Seoul Seoul
$127 nightly
The price is $141 total per night from Mar 29 to Mar 30
$141 total
Mar 29 - Mar 30
Total with taxes and fees
Stay at this hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a 24-hour fitness center. Our guests praise the helpful staff and the clean rooms in ...
8.8/10 Excellent! (2,035 reviews)
Location was convenient enough to several major attractions. Room was clean, everything functioning as expected. Great water pressure for shower.

Reviewed on Mar 22, 2026

Sotetsu Hotels The Splaisir Seoul Myeongdong
See all 2,527 properties in Hyehwa-dong
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighborhoods around Hyehwa-dong

Injeongjeon Hall at Changdeokgung Palace, Seoul, South Korea

Jongno-1.2.3.4 ga-dong

If you're spending time in Jongno-1.2.3.4 ga-dong, check out sights like Insa-dong or Gwangjang Market and hop on the metro to see more the city at Anguk Station or Jongno 3-ga Station.

Jongno-1.2.3.4 ga-dong
Insadong which includes shopping as well as a small group of people

Insa-dong

5/5(1 area review)

Travelers come to Insa-dong for its abundant dining options, and you can see top attractions like Insa-dong and Cheonggyecheon while you're in town.

Insa-dong
Gwangjang Traditional Market featuring signage

Jongno-gu

4.5/5(383 area reviews)

Historic center of Seoul, Jongno District boasts palaces like Gyeongbokgung and Changdeokgung, museums such as Art Center Nabi, and the vibrant Gwangjang Market. Explore Insa-dong, Cheonggyecheon stream, and Jogyesa temple for a rich cultural experience.

Jongno-gu
I came across the Jungbu dried fish market quite by accident, and it was exactly that..a huge market selling mostly dried fish. Many vendors were giving away free samples. I thought it was good, tasting kind of like beef jerky!

Euljiro-dong

While you're in Euljiro-dong, take in top sights like Chungmu-ro or Cheonggyecheon, and hop on the metro to see more the city at Euljiro 4-ga Station or Euljilo 3-ga Station.

Euljiro-dong
I didn't go inside the plaza, but was intrigued by this giant silver jelly bean of a building.

Gwanghui-dong

While you're in Gwanghui-dong, take in top sights like Migliore Mall and jump on the metro at Dongdaemun History and Culture Park Station to see more of the city.

Gwanghui-dong
Dongdaemun Design Plaza featuring modern architecture as well as a couple

Jung-gu

4.5/5(1,191 area reviews)

Travelers love Jung-gu for its popular shops, and you can see more of Seoul by jumping on the metro at Euljiro 4-ga Station or Chungmuro Station. You might spend time checking out top sights like Myeongdong Street and Chungmu-ro.

Jung-gu
See our Where To Stay guide

Hyehwa-dong

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