Have a look at the schedule of events to discover what's on at World Trade Center Veracruz. Whatever big conference or function is happening in town, it's likely to be happening here!
You'll need to find your way to Boca del Río to reach this events and conferences venue. If you intend to do some sightseeing after you're done, why not head for Veracruz Cathedral? It's close to World Trade Center Veracruz.