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ICONA Diamond Beach

Photo gallery for ICONA Diamond Beach

Cocktail bar, beach views, open daily
Hypo-allergenic bedding, in-room safe, individually decorated
Lunch, dinner served; seafood, beach views
Snack bar

Overview of ICONA Diamond Beach

VIP Access

ICONA Diamond Beach

4.0 star property
Waterfront hotel with a 24-hour fitness center
9.2 out of 10 Wonderful
9.2/10 Wonderful

Popular amenities

  • On private beach
  • Pool
  • Parking included
  • Restaurant
  • Air conditioning
  • Gym
9701 Atlantic Ave, Wildwood Crest, NJ, 08260

Explore the area

  • Popular LocationWildwood Beach2 min walk
  • Popular LocationCape May National Wildlife Refuge10 min walk
  • Popular LocationLakeview Docks3 min drive
  • AirportCape May, NJ (WWD-Cape May County)23 min drive

Room options

About this area

Wildwood Crest

Located on a private beach, ICONA Diamond Beach is in Diamond Beach, a neighborhood in Wildwood Crest. The area's natural beauty can be seen at Cape May National Wildlife Refuge and South Cape May Meadows, while Doo Wop Experience and George F. Boyer Museum are cultural highlights. Morey's Piers and Adventure Pier are also worth visiting.

What's nearby

  • Wildwood Beach - 2 min walk
  • Cape May National Wildlife Refuge - 10 min walk
  • Lakeview Docks - 3 min drive
  • Centennial Park - 3 min drive
  • Wildwoods Convention Center - 5 min drive

Getting around

  • Atlantic City Intl. Airport (ACY) - 52 min drive


  • Crab House At Two Mile Landing - 3 min drive
  • Sun'z Up Cafe - 3 min drive
  • 2 Mile Restaurant & Bar - 3 min drive
  • Crest Tavern - 6 min walk
  • Secondo - 3 min drive

About this property

ICONA Diamond Beach

4-star hotel near Wildwood Boardwalk
Consider a stay at ICONA Diamond Beach and take advantage of a beach bar, a poolside bar, and a terrace. With a private beach, beachfront dining, and beach cabanas, this hotel is the perfect place to soak up some sun. The onsite seafood restaurant, Coastal Blue, features ocean views and a poolside location. Enjoy the 24-hour gym, as well as activities like beach volleyball. Laundry facilities, a bar, and conference space are available to all guests.
Other perks at this hotel include:
  • A seasonal outdoor pool and a children's pool, with sun loungers and pool umbrellas
  • Free self parking
  • Cooked-to-order breakfast (surcharge), a free beach club on site, and wedding services
  • 2 meeting rooms, a gift shop, and a water dispenser
  • Guest reviews speak highly of the helpful staff
Room features
All 108 individually furnished rooms feature comforts such as wet bars and laptop-friendly workspaces, as well as thoughtful touches like air conditioning and separate sitting areas.
Extra conveniences in all rooms include:
  • Bathrooms with shower/tub combinations and free toiletries
  • 39-inch flat-screen TVs with satellite channels
  • Separate sitting areas, separate dining areas, and kitchenettes



Cleaning and safety practices

Enhanced cleanliness measures

Disinfectant is used to clean the property
High-touch surfaces are cleaned and disinfected
Property is disinfected using an electrostatic sprayer
Sheets and towels are washed at 60°C/140°F or hotter

Social distancing

Contactless check-out
Cashless transactions are available for all charges at the property
Protective shields in place at main contact areas
Social distancing measures in place

Safety measures

Personal protective equipment worn by staff
Temperature checks given to staff
Temperature checks available for guests
Masks and gloves available
Masks are required at the property
Hand sanitizer provided
Enhanced food service safety measures are in place
Individually-wrapped food options available for breakfast, lunch, and dinner
This information is provided by our partners.

Property amenities


  • Available in all rooms: High-speed internet

Parking and transportation

  • Free self parking on site

Food and drink

  • Daily cooked-to-order breakfast available 8:00 AM–11:30 AM for a fee: USD 6–15 per person
  • A bar/lounge
  • A beach bar
  • A poolside bar
  • A restaurant
  • Couples/private dining
  • Snack bar/deli

Restaurants on site

  • Coastal Blue
  • The Star Beach Bar

Things to do

  • 24-hour gym
  • Beach volleyball
  • Children's pool
  • Free beach club
  • Seasonal outdoor pool

Family friendly

  • Children's pool
  • In-room kitchenette
  • In-room microwave
  • In-room refrigerator
  • Laundry facilities
  • Living room
  • Pool gate
  • Seasonal outdoor pool
  • Separate in-room dining area
  • Snack bar/deli


  • 24-hour front desk
  • ATM
  • Free newspapers in lobby
  • Gift shop/newsstand
  • Laundry facilities
  • Luggage storage
  • Safe at front desk
  • Water dispenser

Guest services

  • Daily housekeeping
  • Proposal/romance packages
  • Tour and ticket assistance
  • Wedding services

Business services

  • 1,800 square feet of conference space
  • 2 meeting rooms


  • Beach cabanas (surcharge)
  • Beach loungers
  • Beach umbrellas
  • On a private beach
  • On the waterfront
  • Pool loungers
  • Pool umbrellas
  • Terrace


  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Accessible bathroom available in select rooms
  • Elevator
  • In-room accessibility
  • Roll-in shower available in select rooms
  • Well-lit path to entrance
  • Wheelchair accessible (may have limitations)


  • Smoke-free property

Room amenities


  • Bedsheets provided
  • Hypo-allergenic bedding


  • Bathrobes
  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shower/bathtub combination
  • Towels


  • 39-inch flat-screen TV with satellite channels

Food and drink

  • Coffee/tea maker
  • Cookware, dishware, and utensils
  • Dishwasher
  • Kitchenette
  • Microwave
  • Paper towels
  • Refrigerator
  • Separate dining area
  • Stovetop
  • Wet bar


  • Air conditioning (climate-controlled)
  • Heating (climate-controlled)
  • Individual decor
  • Individual furnishings
  • Iron/ironing board
  • Laptop workspace
  • Living room
  • Safe
  • Separate sitting area

Similar properties



Check-in from 3 PM - 3:00 AM
Late check-in subject to availability
Minimum check-in age: 21


Check-out before 10 AM

Special check-in instructions

Front desk staff will greet guests on arrival
If you are planning to arrive after 5:00 PM please contact the property in advance using the information on the booking confirmation

Renovations and closures

The property is closed between October 12 and April 16.

Access methods

Staffed front desk


Pets not allowed (service animals are welcome, and are exempt from fees)

Children and extra beds

Children are welcome

Property payment types

Important information


You'll be asked to pay the following charges at the property:

  • Resort fee: 12 percent of room rate
The resort fee includes:
  • Beach access
  • Beach loungers
  • Concierge service
  • Fitness center access
  • In-room coffee
  • In-room safe
  • Phone calls
  • Pool access
  • Shuttle service

We have included all charges provided to us by the property.

Optional extras

  • Fee for cooked-to-order breakfast: approximately USD 6–15 per person

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted

We should mention

The seasonal pool will be open from May to October

Property is also known as

Hotel Icona
Hotel Icona Diamond Beach
Hotel Icona Diamond Beach Wildwood Crest
Icona Beach
Icona Beach Hotel
Icona Diamond Beach
Icona Diamond Beach Hotel
Icona Diamond Beach Wildwood Crest
Icona Hotel
Icona Hotel Diamond Beach
Pier 6600 Wildwood Nj
ICONA Diamond Beach Hotel
ICONA Diamond Beach Wildwood Crest
ICONA Diamond Beach Hotel Wildwood Crest

Frequently asked questions

Does ICONA Diamond Beach have a pool?

Yes, this property has a seasonal outdoor pool and a children's pool.

How much does it cost to stay at ICONA Diamond Beach?

As of Jun 9, 2023, prices found for a 1-night stay for 2 adults at ICONA Diamond Beach on Jun 13, 2023 start from $399.0, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Is ICONA Diamond Beach pet-friendly?

No, only service animals are welcome at the property.

How much is parking at ICONA Diamond Beach?

Self parking is free at this property.

What time is check-in at ICONA Diamond Beach?

Check-in is from 3 PM - 3:00 AM. Late check-in is available during limited hours.

What time is check-out at ICONA Diamond Beach?

Check-out is at 10 AM.

Where is ICONA Diamond Beach located?

Nestled on the beach, this Diamond Beach hotel is within 3 mi (5 km) of Wildwood Beach, Wildwood Boardwalk, and Morey's Piers. Five Mile Beach and Cape May National Wildlife Refuge are also within 15 minutes.




Rating 10 - Excellent. 531 out of 763 reviews" "
" "10 - Excellent 70%
Rating 8 - Good. 165 out of 763 reviews" "
" "8 - Good 22%
Rating 6 - Okay. 48 out of 763 reviews" "
" "6 - Okay 6%
Rating 4 - Poor. 11 out of 763 reviews" "
" "4 - Poor 1%
Rating 2 - Terrible. 8 out of 763 reviews" "
" "2 - Terrible 1%




Staff & service




Property conditions & facilities




10/10 Excellent


Traveled with family and small children, Traveled with partner, Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I love this hotel it is nice and clean. I have nothing negative to say. The employees are respectful and kind. My room was clean and we enjoyed our stay. We will be back again hopefully in September before the summer ends.
Stayed 5 nights in May 2023

10/10 Excellent


Traveled with partner
Liked: Cleanliness, staff & service, property conditions & facilities
A beautiful hotel with an accommodating and pleasant the staff! Thank you for a wonderful visit.

8/10 Good


Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities
Great quiet location between Wildwood and Cape May. Rooms are updated and clean. Really like the dual entrants to the balcony (from living room and bedroom). The bathroom is extremely small which might be problematic for families with really young children. The private beach did not feel crowded even during Memorial weekend. The only negative was the restaurant. Though the wait staff was polite and attentive, the food was subpar and over priced for anything other than breakfast. That said, we had a lovely holiday weekend, and enjoyed the live music near the beach. Would consider staying here again.
Stayed 2 nights in May 2023

10/10 Excellent


Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 2 nights in May 2023

10/10 Excellent


Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 1 night in Apr 2023

10/10 Excellent


Traveled with family and small children
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Enjoyed the property. It is clean and also has a private beach.
Stayed 1 night in Apr 2023

10/10 Excellent


Traveled with group
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Off season so pool not open. Loved beach access and loved suite. Restaurant was good and reasonably priced. Staff unpacked beach chairs for us to use as weather was lovely and beach was Right There!!! Staff were all accommodating especially Sue and Brandt at desk.
Stayed 1 night in Apr 2023

8/10 Good


Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 2 nights in Apr 2023

10/10 Excellent


Traveled with family and small children, Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Stayed 2 nights in Mar 2023

10/10 Excellent


Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I will be back...
Stayed 2 nights in Mar 2023

General hotel information

Reasons to Book
Onsite Pool & Property Cleanliness
Star Rating
Nearest Airport
Atlantic City, NJ (ACY-Atlantic City Intl.)
9701 Atlantic Ave, Wildwood Crest, NJ