Florence Vacations from $423

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Your Florence Vacation

Prepare to experience Florence in your own style with a custom Florence vacation package! Discovering the charms of this city is simpler with a base in a neighborhood such as North Florence, which is great for festivals, among many other things. University of North Alabama, Renaissance Tower and Alabama Music Hall of Fame are just a few of the attractions worth checking out during your trip to Florence. A few quick clicks is all it takes to build the ideal Florence vacation on Expedia.

The Latest Florence vacation packages

Price found within the past 48 hours. Click for updated prices.
Lake View Inn & Suites

Lake View Inn & Suites

$423
per person
Dec 10 - Dec 12
found 1 day ago
Roundtrip non-stop flight included
Richmond (RIC) to Muscle Shoals (MSL)
5.4/10 (286 reviews)
The Stricklin Hotel

The Stricklin Hotel

$546
per person
Dec 10 - Dec 12
found 1 day ago
Roundtrip non-stop flight included
Richmond (RIC) to Muscle Shoals (MSL)
9/10 Wonderful! (937 reviews)
Love this hotel. It’s my go to when I go to Florence. Lovely people who operate the hotel. Cool hotel. Walking distance to food shopping. Wine bars. And Big Bad Breakfast is a must! ❤️❤️❤️

Reviewed on Oct 24, 2026

Best Western Plus Russellville Hotel & Suites

Best Western Plus Russellville Hotel & Suites

$474
per person
Dec 10 - Dec 12
found 1 day ago
Roundtrip non-stop flight included
Richmond (RIC) to Muscle Shoals (MSL)
8.8/10 Excellent! (522 reviews)
Overall good value for my purposes…

Reviewed on Oct 23, 2026

Best Western Plus Tuscumbia Muscle Shoals Hotel and Suites

Best Western Plus Tuscumbia Muscle Shoals Hotel and Suites

$492
per person
Dec 10 - Dec 12
found 1 day ago
Roundtrip non-stop flight included
Richmond (RIC) to Muscle Shoals (MSL)
9/10 Wonderful! (683 reviews)
Room showed a few minor signs of wear and tear, but was clean and reasonably spacious. Breakfast was fine. Staff was excellent and friendly. Not too far from the major attractions and downtown Florence.

Reviewed on Oct 21, 2026

Budget Inn & Suites

Budget Inn & Suites

East Florence
$423
per person
Dec 10 - Dec 12
found 1 day ago
Roundtrip non-stop flight included
Richmond (RIC) to Muscle Shoals (MSL)
7.4/10 Good! (192 reviews)
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Stay near popular Florence attractions

McFarland Park

After visiting McFarland Park, make a plan to see the other sights and activities in Florence. While in this family-friendly area, you can savor the top-notch restaurants.
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Regency Square Mall

7.8/10 (96 reviews)
Florence Mall serves as the Shoals area's primary shopping destination with department stores and specialty retailers. Take a break from shopping to catch the latest blockbuster at the 12-screen Carmike Cinema.
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Shoals Community Theater

7.6/10 (13 reviews)
This 1948 movie house turned performance venue brings classic and contemporary entertainment to downtown Florence. Catch a Zodiac Players production or live concert in its nostalgic, intimate setting.
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Shoals Conference Center

6.4/10 (10 reviews)
Perched elegantly along the Tennessee River, this premier conference center combines business amenities with scenic beauty. Host your event in the 12,000-square-foot ballroom with stunning sunset views over the water.
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Pope's Tavern Museum

7.0/10 (2 reviews)
You can spend time exploring the galleries in Pope's Tavern Museum during your travels in Florence. Stroll along the riverfront or experience the area's live music.
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Kennedy-Douglass Center for the Arts

8.2/10 (38 reviews)
Florence's cultural arts hub spans three historic buildings, showcasing diverse exhibitions by Southeastern artists. Explore rotating galleries, attend workshops, or visit during the Arts Alive festival in May.
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Children's Museum of the Shoals

7.2/10 (7 reviews)
You can spend time exploring the galleries in Children's Museum of the Shoals in Florence. Stroll along the riverfront or experience the area's live music.
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River Heritage Park

9.0/10 (16 reviews)
Stroll along the River Heritage Trail for stunning views of the Tennessee River and Wilson Dam. Catch the synchronized light and music shows at the splash pad on weekend evenings from May to September.
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Florence Hotel Deals

The Stricklin Hotel

The Stricklin Hotel

317 N Court St Florence AL
Fully refundableReserve now, pay when you stay
$187 nightly
$207 total
Nov 24 - Nov 25
Total with taxes and fees
9/10 Wonderful! (941 reviews)
"Love this hotel. It’s my go to when I go to Florence. Lovely people who operate the hotel. Cool hotel. Walking distance to food shopping. Wine bars. And Big Bad Breakfast is a must! ❤️❤️❤️"

Reviewed on Oct 24, 2026

The Stricklin Hotel
Comfort Suites Florence Shoals Area

Comfort Suites Florence Shoals Area

140 Matthew Paul Ct Florence AL
Fully refundable
$80 nightly
$92 total
Nov 15 - Nov 16
Total with taxes and fees
Comfort Suites Florence Shoals Area
Renaissance Shoals Resort & Spa

Renaissance Shoals Resort & Spa

10 Hightower Place Florence AL
Fully refundableReserve now, pay when you stay
$269 nightly
$309 total
Nov 23 - Nov 24
Total with taxes and fees
Renaissance Shoals Resort & Spa
See all 462 properties in Florence
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Find the Best Florence Vacation Packages

Florence Essential Information

Language
English
Currency
U.S dollars
Closest Airport
Northwest Alabama Regional Airport (MSL)
Population
40,000
Max Temp Winter
50ºF
Max Temp Summer
90ºF
Top Sights
Shoals Community Theater, Childrens Museum of the Shoals and Indian Mound and Museum

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Frequently asked questions

How much does a Florence vacation package cost?
Offering excellent value package deals from $423 on Expedia, you'll be surprised at how little a vacation to Florence costs! Expedia's packages make travel planning easier and your savings go further.
What are the cheapest months to go to Florence?
You can generally find lower rates and greater availability in January, April and December. Check out our cheap Florence vacation packages and you could get some great off-season deals.
How many days is enough for Florence?
We suggest planning a Florence vacation for a minimum of 2 days. This gives you time to check off top attractions including Indian Mound and Museum and Blackberry Trail Golf Course, and also check out neighborhoods like East Florence and North Florence. You could even slot in a day trip from Florence.
Is it worth booking a vacation package to Florence?
Popular for its camping, walking trails and family-friendly attractions, a Florence vacation is a hit with all kinds of travelers. Be sure to check out main sights like Renaissance Tower and Muscle Shoals Sound Studios, and consider renting some wheels for day trips to discover even more.
How to find the best Florence package deals?
Use Expedia's filter tool to find some terrific Florence package deals. When you begin your search, simply set your maximum budget and then order the results by "Price: low to high." If you're looking to save, plan your trip for midweek, or browse for Florence package deals in the low season. Switch up your travel dates and you may land even better discounts. As a rule of thumb, it's usually best to lock in your vacation package as early as possible.
Is it cheaper to book a Florence vacation as a package?
Expedia vacation packages are designed to make your money go further. Bundle your car rental, hotel and flight into one great-value price and enjoy significant savings. You'll usually get a better deal than booking each component separately. And you'll still have the flexibility to create a personalized Florence vacation by choosing your favorite accommodation type, airline and car class.
When to book a vacation package to Florence?
Score incredible discounts by reserving your flights early with Expedia. If spontaneity is more your style, snap up one of our last-minute deals for an impromptu Florence trip.
How to plan a trip to Florence?
  1. Pick the ideal time to travel: Your schedule, favorite season and the type of weather you like can all impact your decision on when to go to Florence.
  2. Set a budget: Consider expenses like food, flights and transportation when working out how much to put aside for your trip to Florence. Then, choose a hotel that works with your budget, whether that's a wallet-friendly stay or a lavish getaway.
  3. Organize your Florence escape with Expedia's trip planning tool: Look for and book stays and experiences all in one place. You can also collaborate with your group to plan an unforgettable trip to Florence together.
  4. Decide your trip length: Consider how long you'd like to spend exploring Florence. Plan your itinerary so you can get to all the attractions and experiences you're interested in at a comfortable pace.
  5. Bundle your accommodations and airfare: Once you've nailed down your dates and duration, lock in the perfect Florence vacation package for you.
  6. Book experiences or activities in advance: Whether it's entrance to a big attraction or a walking tour, you won't have to worry about missing out on the best Florence has to offer. Find all the exciting things to do in Florence with our dedicated travel guide.
Does Expedia offer Book Now, Pay Later Florence vacation packages?
Your Florence break should be an escape from your daily routine, not a source of money worries. So to allow you extra flexibility, we've partnered with online lender Affirm to bring you our Book Now, Pay Later vacations. Choose one of our vacation packages with payment plans and break down the cost over 3, 6 or 12 months. Plus, there are no hidden or late payment fees to worry about.
* Savings based on package bookings compared to the price of the same components booked separately. Savings not available on all packages.