"You’re paying for the view. The rooms are pretty underwhelming (bloodstain on the bedspread when I arrived, TV didn’t work), and the food is average for an all-inclusive. Drinks were really good, but service can be slow, especially when the resort is busy. Room service is hit or miss, with about a 50/50 chance of actually receiving your food.
The staff, however, are incredibly kind and hospitable, and the beach is absolutely incredible. Vendors can be persistent but are respectful. Check-in was also a bit of a hassle, having to surrender your passport and luggage and wait around after an already rough ride.
Speaking of the ride, the road from Montego Bay to Negril is TERRIBLE. Unless you’re on a bus, expect to get bounced around quite a bit. Off-resort, we used Uber everywhere and found it much cheaper and just as good as resort-approved transportation. I think government doesn't like Uber because they don't get taxes from it yet.
Overall, the beach and hospitality are the highlights. Just don’t expect luxury accommodations or exceptional service."